How we build: a Clockwork team on product work, adoption, and AI

Schedule

Wed Jul 15 2026 at 05:30 pm to 07:00 pm

UTC-05:00
Location

Clockwork | Minneapolis, MN

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A panel of cross-functional team members shares how they build — scope, adoption, and what AI actually changes about product work.
About this Event

Note: This is a hybrid event -- there are in-person and virtual tickets available. If you sign up for a virtual ticket, we will email a zoom link to you a day prior to the meeting.

Product work means something different depending on where you sit and how you do it. How we do work is changing fast. Join Clockwork's cross-functional team for an honest conversation about what product development looks like right now: how we think about scope and approach, why adoption is part of the build from day one, and how AI is reshaping not just speed but what's possible with a smaller team.

This event shares a window into how a team of product strategists, engineers, experience designers, and change strategists actually work together. We’ll discuss what that means for the products we build and the clients we build them for — clients such as Häagen-Dazs, Ecolab’s Nalco Water, Mercury Marine, and more.

Key Takeaways:

  • A different way to think about what "done" means on a product project. And why go-live is the beginning, not the finish line
  • Honest perspective on how AI is changing team size, pace, and the nature of the work itself
  • Language to bring back to your own organization about what cross-functional product work can look like when everyone has a seat at the tablee


Agenda (U.S. Central Time) ...

  • 5:30 pm - In-Person & Virtual Networking.
  • 6:00 pm - Introductions, Presentation and Q&A.
  • 7:00 pm - Adjourn.

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Clockwork is a digital product, technology, and strategy partner for B2B companies navigating complex operations. We offer custom product development, data & AI solutions, modern website design and delivery, and strategic consulting. For over 20 years, our services have helped connect systems, surface insights, and drive adoption that actually sticks.

In 2022, Clockwork launched Tempo, an in-house studio built for start-ups and small organizations that need high-quality websites delivered fast. Tempo specializes in rapid marketing websites and product prototype delivery on modern platforms like Webflow and WordPress.

Together, Clockwork and Tempo serve organizations across the full spectrum of digital complexity with the expertise and strategy to move businesses forward.


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Where is it happening?

Clockwork, 1501 East Hennepin Avenue, Minneapolis, United States

Event Location & Nearby Stays:

Tickets

USD 0.00

Know what’s Happening Next — before everyone else does.
PDMA Minnesota Chapter
Host or PublisherPDMA Minnesota Chapter

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