How to Get Your Business on the News

Join us for a FREE IN-PERSON business seminar on how to get your business on the news!

This seminar will show businesses how to get free positive media coverage for their business or event, as well as provide insight on media relations for beginners.

Other topics covered will be:

1. **Effective Communication Skills:**

Attending a media relations seminar will enhance your ability to communicate with the media, ensuring that your small business or event is portrayed accurately and positively in the public eye.

2. **Build Relationships with Journalists:**

Learning the nuances of media relations allows you to establish valuable connections with journalists, increasing the likelihood of your business or event being covered in various media outlets.

3. **Crisis Management Training:**

The seminar will equip you with essential skills for handling potential crises, enabling you to gracefully navigate challenging situations with the media and maintain your business's reputation.

4. **Maximize Media Exposure:**

Understanding how to craft compelling press releases and pitches will help you grab the media's attention, increasing coverage and exposure for your small business or event.

5. **Strategic PR Planning:**

Gain insights into strategic public relations planning, enabling you to create targeted campaigns that effectively promote your business or event, reaching the right audience through various media channels.

Speaker: Alan Sanchez (TV Reporter and Law Enforcement Officer)

Speaker Bio:

Alan Sanchez of The Peoples Media Relations has over two decades of experience bringing positive news coverage to local small businesses, non-profits, and events in Northern California. A former reporter for “Good Day Sacramento” & KSBW Channel 8 News from Monterey, CA.

Alan has partnered with his wife, Rebecca Jameson, to create a media relations company to bring even more positive news coverage to clients.

Born and raised in Stanislaus County, Alan is excited to showcase all the outstanding small businesses that make up the Central Valley.

Date/Time: Friday, 4/26/2024 from 10:00 a.m. - 11:30 a.m.

Location: Carnegie Arts Center, 250 N. Broadway, Turlock, CA 95380

WHO SHOULD ATTEND?

Businesses of all sizes, entrepreneurs, and start-ups!

This business seminar is presented by the Peoples Media Relations and the City of Turlock .

Host or Publisher City of Turlock