How AI is Changing the Playbook for Consumer Subscription with Phil Carter

Phil Carter is one of the leading experts in consumer subscription, guiding brand names such as Perplexity, Gamma, and Chess.com(http://Chess.com) on how to supercharge their subscription offerings. Phil(https://www.philgcarter.com/) will join us to talk about his Subscription Value Loop - proven tactics for growing consumer subscription businesses (see his Lenny's Newsletter guest post(https://www.lennysnewsletter.com/p/the-subscription-value-loop-a-framework)) - as well as how AI is changing consumer subscription. He also runs a top-rated Maven course on Consumer Subscription Growth and hosts the Subversive Podcast(https://www.youtube.com/@SubversivePodcast) with Founders/CEOs as well as product, marketing, and growth leaders from some of the best consumer subscription apps in the world.

Phil lives in Colorado, and we’re lucky to get him in-person in NYC for this event! I’ve been a big fan of his and was fortunate to have picked his brain on how to grow my last startup.

Note: This event is on Indigenous Peoples' Day (Columbus Day). It’s the only day we could make work for Phil’s schedule, so we understand if many won’t be in town to join. We’ll be hosting at the awesome Clay office, so hopefully enough of us can get together and get to know Phil!
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Who should attend: Anyone interested in best practices for growing subscription products, especially in a world of AI!
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Agenda
5:00–5:15 Doors & Networking
5:15–6:00 Fireside chat with Phil
6:00–6:15 Audience Q&A
6:15–7:00 Mingle
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Hosted by Dan Storms(https://www.linkedin.com/in/danstorms/), former CPO of The Rounds (a membership for sustainable grocery and household refills) and CookUnity–one of the fastest startups to surpass $100m ARR. Dan co-founded the NY Product community in 2016.
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Special thanks to our friends at Clay! Clay(https://www.clay.com/) is go-to-market software with unique data — and the ability to act on it. They’ve been one of the rocketship startups in NYC, growing 6x YoY last year and crossing a $3.1B valuation. We’re honored to be sharing their space for our event!

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