Hotel Figueroa’s 100-Year Anniversary Celebration

Step back into the glamour of the Roaring Twenties as Hotel Figueroa celebrates 100 years of history, hospitality, and cultural impact. Inspired by the hotel's landmark opening in 1926—when it was founded by the Young Women's Christian Association (YWCA) as one of the largest hotels in the world built by and for women—this centennial celebration honors a legacy of empowerment, creativity, and community that continues to define Hotel Figueroa today.

For a century, Hotel Figueroa has stood as a beacon of art, culture, and hospitality in the heart of Downtown Los Angeles, welcoming artists, travelers, visionaries, and Angelenos alike. On Friday, August 28, we invite you to experience an unforgettable evening where the elegance of its founding era meets the vibrant creative spirit that continues to shape the hotel today.

Throughout the evening, the property will come alive with immersive entertainment, live music, curated tastings, and interactive experiences, including:

• Live DJs throughout the evening, from the lobby to the pool
• Live jazz performances in Gran Sala by BIG CITY JAZZ
• Roaming entertainment
• Complimentary tasting experiences featuring premium spirits and wine (included with the General Admission Tasting Pass during designated tasting hours)
• Special culinary offerings curated by Florence On The Water, showcasing an inspired menu created exclusively for the celebration
• Signature cocktails and premium libations available throughout Hotel Figueroa's celebrated bars and restaurants
• Interactive experiences and surprises throughout the property
• A high-energy poolside celebration featuring a special DJ set by KCRW

For those seeking an elevated experience, VIP admission includes exclusive access to a private kickoff reception at Bar Alta featuring premium whiskey tastings, curated food and beverage offerings, VIP amenities, and commemorative swag.

Whether Hotel Figueroa has been part of your story for years or you're discovering this Downtown Los Angeles icon for the first time, we invite you to become part of its next chapter.

Free Access - General access to designated areas of the celebration with beverages and food available for purchase.

Centennial Tasting Pass – Includes admission to the celebration and access to featured sponsor tasting activations during designated tasting hours.

VIP Centennial Experience - Includes exclusive access to the VIP reception, premium tasting experiences, food and beverage offerings, commemorative swag, and additional VIP amenities.

Dress Code: Formal attire with 1920s-inspired glamour encouraged.

Friday, August 28, 2026 5:00 PM – 12:00 AM

Hotel Figueroa 939 S. Figueroa StreetLos Angeles, CA 90015

Join us as we celebrate 100 years of stories and raise a glass to the century ahead.