Hacking The Algorithms: Performing Well on Google, LLMs, and Social Media

So many algorithm “hacks” focus on a single platform or a short-lived trick. The real trick that works across Google, LLMs and social media is understanding what effective tactics have in common.

Join us for Localist Lab to hear Uptick Marketing’s Head of Client Strategy, Laine White, pull back the curtain on what is actually working across Google, LLMs and social media and why.

This free talk is part of the Localist Lab event series (formerly One Quick Coffee). It expands on the Localist podcast by bringing practical, real-world digital business strategies directly to the Birmingham community.

The tactics that perform best may look different from platform to platform, but they work for the same reason: They serve the people using them. In this session, you’ll learn how to spot the audience-first pattern behind effective “hacks,” get results without chasing every new trend and tell whether a tactic is helping your audience or simply annoying them.

Laine White will share practical insights she applies to her everyday work at Uptick to help businesses connect their goals with strategies that make sense for the people they want to reach.

Sneak Peek

Here’s what you’ll learn over a cup of coffee and breakfast tacos from our sponsor, Ladybird Taco:

How to Spot the Pattern Behind the Hacks

Learn to look past individual tactics and recognize the audience-first principles that make them effective. 

Get Results Without Chasing Every Trend

See how a clear, audience-focused strategy can help your marketing perform across platforms without rebuilding your plan around every new algorithm change.

Make Every Tactic Serve Your Audience

Discover the mindset shift that helps marketing perform better across platforms and how to tell whether a tactic is serving your audience or simply annoying them.

Cost: Free with registration

Location: Saturn | Avondale

Address: 200 41st St S, Birmingham, AL 35222

Extras: Free coffee + breakfast tacos