Google Business Profiles for Real Estate Agents: Optimization Workshop

Optimize your profile. Increase visibility. Convert searches into clients.

🌐 Google is the world’s leading search platform, and for real estate professionals, having a strong online presence is no longer optional. This hands-on Google Business Profile (GBP) workshop is designed to help you show up more often in search results, build credibility, and turn online searches into real client conversations.

🛠️ During this interactive session, you’ll learn how to properly optimize your Google Business Profile so it works for you 24/7. We’ll cover best practices to improve visibility, increase engagement, and encourage potential clients to call, message, or reach out directly from your profile. You’ll also learn common mistakes that can hurt your ranking - and how to fix them.

🏡 This workshop is practical, actionable, and tailored specifically for real estate agents, lenders, and industry professionals who want to strengthen their digital presence and stay competitive in today’s market.

✅ Important: Please ensure your Google Business Profile is set up and verified before attending. This allows us to focus on optimization strategies rather than initial setup.

🚀 If potential clients are searching for services you offer, your profile should be helping them find and choose you. Join us for a valuable session focused on turning searches into clients.

What You’ll Learn:

• How to set up and verify your Google Business Profile
• Naming strategies to rank higher in search results
• How to optimize your profile with keywords, products, services & updates
• Strategies to get more 5-star Google reviews
• How to use Google posts & photos to boost visibility

Led & Hosted by: Malena Espinoza, Account Executive with Chicago Title

Know what’s Happening Next — before everyone else does.

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Host or Publisher Malena Espinoza