Get More Leads & Clients with SEO & AI Search

**This is an in-person event

Local marketing is changing fast—and so is the way people discover businesses. In this presentation, you’ll learn a simple, proven playbook to help your Calgary business get found by the right customers, earn trust quickly, and turn online visibility into real inquiries (calls, bookings, and quote requests).
You’ll walk away with clear next steps you can apply right away—whether you DIY or want a partner to execute.

What we’ll cover:

• How people in Calgary actually find local businesses today (Maps, Search, reviews, and AI-driven results)
• The 4 local “trust signals” that consistently drive leads (and the common gaps holding businesses back)
• Website essentials that turn visitors into calls, bookings, and quote requests (not just traffic)
• Local SEO that matters: service pages, location relevance, and how to show up for the desired intent
• Google Business Profile wins: what to optimize for more visibility and more actions
• AI visibility (AIO) basics: how to structure your content so AI can understand and show your business
• A simple action plan: 3 fixes for this week + 3 priorities for the next 90 days
• Q&A (bring your website/GBP questions)

Know what’s Happening Next — before everyone else does.

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Host or Publisher Effortless.Marketing