Generative Engine Optimization for PR: A Hands-On Guide to AI Visibility

Schedule

Thu, 19 Feb, 2026 at 08:15 am

Location

Blount Mansion | Knoxville, TN

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AI-powered platforms like ChatGPT and Bing Copilot are changing the rules of digital visibility. In this practical workshop, you’ll discover how Generative Engine Optimization (GEO) can help your communication content stand out in generative search results. We’ll cover actionable steps for optimizing press releases, thought leadership pieces, and brand messaging so they’re accurately represented by AI tools. Walk away with a clear roadmap for integrating GEO into your communication strategy.
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Where is it happening?

Blount Mansion, 200 W Hill Ave,Knoxville, Tennessee, United States

Event Location & Nearby Stays:

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PRSA Volunteer Chapter

Host or Publisher PRSA Volunteer Chapter

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