From Zero to Send

This 1-day Email Marketing Bootcamp is designed to help participants build a practical email marketing foundation that supports audience growth and delivers real results.

During the session, attendees will bring their laptops and work through the key elements of a functional email marketing setup. That includes thinking strategically about why emails are sent, what action they should drive, and how email supports ongoing communication with an audience.

The goal is to leave with a clear structure for using email consistently as a growth and communication channel.

This bootcamp is ideal for:

• small business owners
• consultants and freelancers
• creators and community leaders
• professionals who want to communicate more effectively with their audience

The session will be led by Corinne Williams, founder of Gingerfizz Marketing and a lifecycle and CRM marketing strategist with more than 12 years of experience developing customer communication programs.

Chicago • In-person training
Small group format

Choose either the Saturday (3/28) or Sunday (3/29) session.

During the bootcamp, you will:

• Identify the purpose of the emails you want to send and the results they should drive
• Set up or organize your email marketing account
• Create a simple subscriber sign-up process so people can join your list
• Structure your audience so it’s easier to communicate with different groups
• Design a reusable email template
• Write and prepare an email that is optimized and ready to send

Participants should bring a laptop so they can follow along and build these elements during the session.

Know what’s Happening Next — before everyone else does.

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Host or Publisher Corinne Williams