From Garden Peas to Best-Selling RTD Cocktails:
Schedule
Mon Jan 12 2026 at 01:30 pm to 04:00 pm
UTC-05:00Location
Foxtail | New York, NY
About this Event
Event Description
For bartenders, beverage directors, and anyone pushing flavor boundaries behind the stick.
This session dives into the evolution of 3BR Distillery’s Lemon Bear-y Pie, one of the most inventive RTDs to hit the market — and a case study in turning a single spirit into a year-round revenue driver.
We’ll start at the source: MENDEL Vodka, a spirit distilled entirely from garden peas, that became the foundation for one of 3BR’s most creative cocktails — the Blueberry Lemon Bar. You’ll see how that fresh build evolved into the award-winning, bottled Lemon Bear-y Pie RTD that’s now redefining the craft-to-bottle process.
What You’ll Learn
- Flavor Development: How to translate fresh-ingredient cocktails into scalable, consistent, shelf-stable RTDs without losing texture, acidity, or aroma.
- Production Scaling: Step-by-step insights into taking a cocktail from the bar to the bottling line while protecting balance and brand identity.
- Menu Integration: Creative strategies for using Lemon Bear-y Pie RTDs in your bar program — from spring spritzes and frozen serves to winter warmers and backbar features.
- Innovation Blueprint: How MENDEL Pea Vodka can spark your own bar’s next best-seller by thinking outside the grain and inside the garden.
Why Attend
You’ll leave with real, usable knowledge on how to:
- Keep cocktails profitable, consistent, and on-brand across every season.
- Build an RTD that carries your bar’s DNA into distribution.
- Balance craft artistry with modern beverage efficiency.
This isn’t a brand pitch — it’s a behind-the-scenes playbook for bartenders who want to turn great drinks into scalable, sellable, year-round success stories.
Featured Spirits
- MENDEL Vodka — distilled entirely from garden peas
- Lemon Bear-y Pie RTD — Blueberry Lemon Bar cocktail, bottled
Event Details
📅 Sunday, January 12, 2025
🕙 1:30 PM – 4pm
📍 Foxtail at Arlo SoHo — 231 Hudson St, New York, NY 10013
🎟️ Seats are limited — reserve now and learn how to turn innovation into your bar’s next bestseller.
Where is it happening?
Foxtail, 231 Hudson Street, New York, United StatesEvent Location & Nearby Stays:
USD 28.52











