From $50K to $500K: The Strategic Profit Planning Workshop
Schedule
Wed Jun 24 2026 at 09:00 am to 04:00 pm
UTC-05:00Location
150 Saundersville Rd | Hendersonville, TN
About this Event
Break through your revenue plateau. One day. One plan. Real strategy.
You're stuck between $50K and $500K and you can't figure out why scaling feels so damn hard.
You're good at what you do. Your work is solid. But growth? That's the part that keeps tripping you up.
Every time you try to push forward, something stalls. You think about raising your prices but hesitate because you're not sure the market will support it. Leads come in, but half of them ghost before you even get to a proposal. You close deals, but there's no consistency to it - some months are great, others feel like you're starting from scratch.
You've read the books. You've taken the courses. You know the strategies. But when you sit down to actually apply them to your business, it doesn't translate. The gap between knowing what to do and actually implementing it? That's where you're stuck.
Here's what's really happening: there's a leak somewhere in your business. Either your pricing isn't aligned with where you're trying to go, your pipeline isn't systematically moving people forward, or your sales process is inconsistent. Maybe it's all three.
This workshop helps you find the leak and fix it.
You'll spend the morning learning the framework - the three pillars that drive predictable profit: Pricing, Pipeline, and Sales. Then you'll spend the afternoon applying it to your business with guided support. You'll walk out with a completed profit plan and clarity on exactly what needs to change.
What You'll Build:
- Pricing Strategy: Align your pricing with your revenue goals and the clients you actually want to work with
- Pipeline Map: Build a systematic pipeline so you know exactly how to move leads from interest to signed contract
- Sales Process: Document a sales process that feels natural and converts consistently
What Makes This Different:
- You'll complete your profit plan during the event (bring your laptop)
- Live hot seat coaching with Michelle - watch her diagnose and strategize in real time
- Hands-on implementation, not just theory
- Small group (capped at 40) for real attention and interaction
Investment: $197 (includes full-day workshop, lunch, coffee/snacks, materials).
EARLY BIRD TICKETS: $119- Through May 31st
Your Day at a Glance:
- 9:00 AM - Registration, coffee, networking
- 9:45 AM - Welcome + Word from our sponsor, Tracy Davison (317 Mastermind)
- 10:00 AM - Workshop Session: The 3 Pillars Framework
- 11:30 AM - Break/Network
- 12:00 PM - Lunch (included)
- 1:00 PM - Implementation Lab: Complete your profit plan with guidance
- 2:15 PM - Break/Network
- 2:45 PM - Live Hot Seat Coaching
- 3:30 PM - Share your progress and your next steps
- 3:45 PM - Wrap up/Network
What's Included:
- Full-day workshop with Michelle DeNio
- Profit plan workbook and implementation tools
- Lunch, coffee, and snacks
- Hot seat coaching opportunity
- Networking with other growth-stage business owners
VIP Add-On: Extended Networking Happy Hour ($67) 5-7pm Want more time with Michelle and Tracy and deeper connections with other attendees? Add the VIP networking experience. Limited to 15 spots. Structured small-group discussions, facilitated networking, and extended access to Michelle at a local venue after the workshop.
Who This Is For:
- B2B service providers (agencies, consultants, coaches, bookkeepers, strategists) doing $50K-$500K annually
- You're ready to build a strategic growth plan and stop winging it
- You show up and do the work (no spectators)
Who This Is NOT For:
- Brand new businesses or those in the idea phase
- Anyone doing under $50K annually
- People looking for motivation or mindset coaching
- Anyone not willing to actively participate and implement
Wednesday, June 24th
π: 09:00 AM - 09:45 AM
Registration, coffee, networking
π: 09:45 AM - 10:00 AM
Welcome + Word from our sponsor, Tracy Davison (317 Mastermind)
π: 10:00 AM - 11:30 AM
Workshop Session: The 3 Pillars Framework
π: 11:30 AM - 12:00 PM
Break/Network
π: 12:00 PM - 01:00 PM
Lunch (included)
π: 01:00 PM - 02:15 AM
Implementation Lab: Complete your profit plan with guidance
π: 02:15 PM - 02:45 PM
Break/Network
π: 02:45 PM - 03:30 PM
Live Hot Seat Coaching
π: 03:30 PM - 03:45 PM
Share your progress and your next steps
π: 03:45 PM
Wrap up/Network
Where is it happening?
150 Saundersville Rd, 150 Saundersville Road, Hendersonville, United StatesEvent Location & Nearby Stays:
USD 73.53 to USD 216.21






