Founders Unfiltered
Schedule
Thu Jun 04 2026 at 09:30 am to 03:00 pm
UTC+10:00Location
Hannah St Hotel | Southbank, VI
About this Event
Founders Unfiltered: Unlock Growth with For Scale Business Advisory
There is something uniquely powerful about a room full of founders. A shared understanding of the pressure, the risk, the responsibility.. and the reward of building something from nothing.
Founders Unfiltered brings that room together.
Hosted by the founders of For Scale, alongside a handpicked lineup of guest coaches who have built and scaled brands themselves, this half-day immersive workshop is designed for founders and marketers navigating their next stage of growth.
Throughout the day, the focus is simple: Practical strategies you can apply immediately.
What you can expect:
Expert led panel and sessions on growing revenue in 2026. A 2026 Meta deep dive with holistic ecommerce and brand analogies. Customer persona building and honest, open conversations. No highlight reels, weβre covering the topics that actually move the needle.
Leave with clearer direction, actionable insights and a room full of people you'll want to stay connected to.
What's included:
Morning tea, lunch and post-event networking drinks.
Agenda
π: 09:30 AM - 10:00 AM
Coffee and Welcome
Info: Doors open, coffee's on. Come in, grab a drink and meet the people around you. Introductions form the For Scale and an overview of what the day looks like and why we've built it the way we have.
π: 10:00 AM - 11:00 AM
Founder Panel: Brand, Creative & Growing Revenue in 2026
Info: No highlight reels. Just founders who've actually done it, talking honestly about what's working right now across brand, creative and performance. Hear from our panel of retail leaders who've scaled consumer brands, covering the real decisions, pivots and tactics that moved the needle for them. You'll leave with things to implement, things to check and probably a few things to rethink.
π: 11:00 AM - 12:00 PM
Breakout Groups and Morning Tea
Info: Small groups, real conversations. Based on your pre-event responses, you'll be placed with founders and marketers facing similar challenges. The format is intentionally intimate, designed to surface the real questions, the honest conversations and the connections that tend to outlast the day itself.
π: 12:00 PM - 12:45 PM
The Full Picture: Meta, Creative and Your Brand in 2026
Info: What's actually working on Meta right now? Using a holistic ecommerce and brand lens, this session pulls apart the multiple levers available to you and shows how the best brands are pulling them together. Expect a creative review, a real world example of an account driving growth and a clearer picture of where your paid strategy should be heading.
π: 12:45 PM - 01:15 PM
Lunch and Networking
π: 01:15 AM - 02:00 AM
Persona Building
Info: You can't market to everyone, but most brands try to. Jess leads a live working session where you'll map out your three core customer personas in real time. Bring your honest answers from your pre-event submission because this is hands on, and what you put in is exactly what you'll get out.
π: 02:00 AM - 03:00 AM
Fireside Chat
Info: One founder, unfiltered. We sit down with a guest for the kind of conversation that rarely happens on a stage. The stuff behind the business, the decisions that kept them up at night, the things they'd do differently and the things they'd do exactly the same.
π: 03:00 AM - 03:30 AM
Wrap Up, Intros & End of Day Drinks
Info: The formal part ends, the useful part continues. The team will make targeted introductions across the room so you leave connected to the right people, not just the people you happened to sit next to. Grab a drink and make it count.
Where is it happening?
Hannah St Hotel, 19 Walker Street, Southbank, AustraliaEvent Location & Nearby Stays:
AUD 250.00





