First Light into AI: Marketing and Content for Women Founders
About this Event
Most founders have tried AI and aren't quite sure what to do with it. First Light into AI fixes that. A small room, one practical theme, and four hours that leave you with one concrete thing to test in your business by Monday.
This session is all about turning your expertise into a month of content and learning to do it in a way that actually sounds like you. It's built for women business owners across the North of England: founders, sole traders, and directors of women-led companies. No technical background needed.
Your hosts
Jitka Lopez : Founder, . Jitka runs a marketing consultancy for scaling founders, and hosts First Light because the conversations she wanted to be having about AI didn't yet exist in the North. She's working out where AI helps and where it's just expensive noise, same as the founders in the room.
Said Lopez: Founder, . Said builds AI systems for businesses day to day, and joins as the technical partner across the practical sessions and the afternoon Q&A. He's there to help you put what you're learning into action and to answer the "but how does this actually work for me?" questions with someone who does it for a living.
Why come to First Light into AI
- A clearer picture of where AI fits in your specific business
- Three or four things you can use straight away
- One concrete thing to try by Monday
- Honest answers to the questions you've been too embarrassed to ask
- A small room of female founders working through exactly the same things
- A clear view of whether the longer Compass programme is for you
Before the day
Bring a laptop and a charger. We'll be using an AI tool on the day (Claude) — a paid account isn't essential, but it's well worth it, as it lets you make the most of the hands-on part. Come set up if you can!
Be one of the first twelve. This is the very first First Ligh into AI t in Leeds so the room is small by design, and you'll be helping shape what the next ones become.
Agenda
🕑: 10:00 AM
Arrivals and warm drinks
Info: Tea, coffee, name badges. Settle in, open your laptop, check you can log in to your AI account.
🕑: 10:15 AM
Welcome and shape of the day
Info: Quick intros, what we'll cover on the day.
🕑: 10:30 AM
AI terms, and how to use it safely
Host: Jitka Lopez
Info: The words that matter: prompts, context, hallucination explained through live examples. Then the practical safety bit: what never to paste into an AI tool, your data and training settings, and UK GDPR in plain English. Honest answers to the questions you've been too embarrassed to ask.
🕑: 11:00 AM
AI for marketing and content
Host: Jitka Lopez
Info: A live demo: founder expertise turned into a month of content ie. LinkedIn posts, a newsletter, articles..
🕑: 11:45 AM
Hands-on exercise
Host: Said Lopez
Info: You work on your own content material, build something you can reuse, judge the output and refine it.
🕑: 12:30 PM
Light Lunch
🕑: 01:00 PM
Q&A
Host: Said Lopez
Info: Your time to ask anything about the tools, your content, or your marketing.
🕑: 01:45 PM
Close & Recap
Where is it happening?
Event Location & Nearby Stays:
GBP 29.00
