Ferrari Design: Creative Journeys

Rizzoli Bookstore is delighted to host Flavio Manzoni to celebrate the launch of Ferrari Design: Creative Journeys, a riveting volume that traces the creative evolution of the Ferrari Styling Centre since its establishment in 2010. The talk will be followed by a signing.

PLEASE NOTE: RSVPs are encouraged but not required. Seating is limited and will be first come, first served. Doors open at 5:30 pm.

Can't attend? (please specify that you would like it signed in the comments box at checkout).

A tour-de-force of sports car innovation: a deep dive into the Ferrari Styling Centre’s most iconic models.

This volume traces the creative evolution of the Ferrari Styling Centre since its establishment as an autonomous studio in 2010. Throughout the past 15 years, the Centre has designed production, limited series and one-off cars, generating more than 70 models. Illustrated with sketches, photographs, 3D model renders and full-scale physical models, Ferrari Design: Creative Journeys highlights the cars that best represent the studio’s design ethos.

Beginning with its first entirely in-house design, the LaFerrari, the book ushers readers through its subsequent technical and aesthetic breakthroughs. The selection includes a diverse range of models — from the limited-series Monza SP1 to the Daytona SP3, from the Icona series to the production models Purosangue and 296 GTS. Bringing the reader up-to-date, the volume concludes by examining the Vision GT, 12Cilindri and F80, which collectively emblematize Ferrari’s vision for the future.

FLAVIO MANZONI

Mr. Manzoni was appointed Ferrari’s Chief Design Officer in January 2010.

From 2007 to 2010 he was Director of Creative Design at the Volkswagen Group where he was involved in designing most of the Skoda, Bentley, Bugatti and Volkswagen recent cars as well as redefining the aesthetic philosophy of these brands. From 2001 to 2006, he worked at Fiat Group as Head of Design for Lancia, Fiat and LCV. He has also held design positions at Lancia and Seat.

Mr. Manzoni holds a degree in Architecture with a thesis in industrial design from the University of Florence.

On 28 June 2019, at the University of Sassari, he was awarded an honorary Master’s degree in ‘Humanities, Modern Philology and Cultural Industry’. In 2023 he received an honorary Master's degree in Design by the University of Florence and an honorary master’s degree in "Design” from the Arts and Design University Cluj-Napoca (December 2025).

Together with Ferrari Design Team, he has received over one hundred international design awards.