Event Planner Certification in Philadelphia

Name: Event Planner Certification in Philadelphia
Start: 2024-09-21T09:00:00-05:00
End: 2024-09-21T16:00:00-05:00
Location: Marriott Downtown

Schedule

Sat Sep 21 2024 at 09:00 am to 04:00 pm

UTC-05:00

Location

Marriott Downtown | Philadelphia, PA

Join us in Philadelphia to learn how successful event planners handle challenges details decor and safety regulations. At the end of class, you will know how to effectively plan events to generate a return on investment (ROI) while growing your reputation as a Certified Event Planner! This course is designed for new or seasoned event planners seeking to develop their career or business.

PHILADELPHIA EVENT PLANNER CERTIFICATION

Date: September 21, 2024

Time: 9:00 AM-4:00 PM (brief 30-minute lunch break at 12:30PM)

Registration Includes: Event training workbook an exam certification and event certification ID.

Certifications are awarded at the end of class

COURSE CONTENT

• Introduction to Special Events

• Meeting Planning Basics

• Food and Beverage Planning

• Event Marketing and Promotion

• Site Selection and Contract Negotiation

• Financial Management of Meetings & Events

• Starting your Own Business in the Meeting and Event Planning Industry

• Sponsorship and Fundraising

• Social Media in Event Marketing and Planning

• Event Portfolio Tips

COURSE CONTENT DESCRIPTIONS

Introduction to Special Events

Learn how to plan successful special events such as receptions, grand openings, and theme parties. We will provide you with the basic guidelines and tips you need to identify the purpose of the event.

Meeting Planning Basics

You have been given the responsibility of planning an event. Let us show you where to begin. By learning just a few of the basic concepts involved in planning a meeting, you can ensure a smooth-running meeting.

Food and Beverage Planning

Learn how to enhance your programs with successful food and beverage planning. We will explain policies and guarantees. We will teach you how to effectively communicate with catering staff and on-site coordination guidelines.

Event Marketing and Promotion

Effective marketing and promotion to your audience is critical to your event's success. You will learn practical marketing strategies.

Site Selection & Negotiation

Selecting a location is a complicated process involving more than just booking rooms or choosing menus. We will cover the difference between venues to help you make the best decision based on your client's budget.

Financial Management of Meetings and Events

Creating a budget and developing a plan to implement it are essential for the success of any meeting or event. Participants will learn how to forecast revenues and expenses.

Starting your Own Business in the Meeting and Event Planning Industry

When is the best time to start your own business? Think you have what it takes to succeed? We will explore the basics in building an event business, from building your reputation to effective marketing, available resources and the necessary steps to help you succeed.

Sponsorships and Fundraising

Learn how to generate multiple revenue streams, design and sell corporate sponsorships.

Social Media in Event Marketing and Planning

Learn how to use social media to increase attendance at your meeting or event. A lack of event marketing is the number one reason why events fail. Marketing starts months prior to the event with announcing. During the event you can continue to market to those who couldn't make it. After the event you can promote your next event.

Event Portfolio Tips

Learn how to create a portfolio with or without experience by using the tools and resources obtained in the Event Planning Certificate Program.

How An Event Certification Increases Your Professional Growth and Credibility

Becoming certified is one of the most positive and powerful achievements for a professional.
Your certification helps you reach not only your short-term career goals, but also positions you for long-term career success.
A certification validates your expertise, specialized knowledge, and enables you to maintain a competitive edge in your career.
Employers notice the commitment of a certification and it increases your earning power and garners respect from your peers in your industry.

How Your Event Certification Benefits Employers

Certified professionals understand the impact of customer service, risk management, and safety.
Employing certified professionals validates the staff has obtained a high level of experience, knowledge, and skills.
Certified event professionals attract more qualified professionals to work at a company.
Employers who encourage and support certifications benefit from a higher retention rate.
When professionals display their certification credentials, it markets and heightens the standards of a company.

An active certification is your guide to career enhancement, increased salary, and greater success in your chosen profession. The purpose of a certification is to protect the public and guarantee a person has met a minimum specification for professional and ethical standards.

The program is non-refundable or transferable.

THE VALUE OF THE EVENT PLANNING CERTIFICATE PROGRAM