Entertainment Marketing Panel: The Power of Storytelling

Join us for an engaging and insightful evening at the Entertainment Marketing Panel: The Power of Storytelling. This event brings together top experts from Marvel, A24, Netflix, CBS, and Baby Atomica to explore the dynamic world of marketing and promotions within the entertainment industry.

Hosted by the Social Media Club LA, this panel discussion will delve into the strategies and techniques that drive successful storytelling in today's competitive landscape. Whether you're a seasoned marketer, a budding professional, or simply passionate about the intersection of entertainment and marketing, this event is designed to provide valuable insights and inspiration.

Schedule:

• 6:00 PM - Doors Open
• 6:30 PM - 7:30 PM - Panel Discussion
• 7:30 PM - 8:30 PM - Networking and Music

Panel Highlights:

• Gain insights from industry leaders on effective storytelling techniques.
• Hear from clients and marketers about what they think great entertainment social media and marketing looks like
• Discover the latest trends and innovations in entertainment marketing.
• Network with professionals and peers in the field.
• Enjoy an evening of music and conversations.
  Panelists
  Hosted by the Social Media Club LA, this panel discussion will delve into the strategies and techniques that drive successful storytelling in today's competitive landscape. Whether you're a seasoned marketer, a budding professional, or simply passionate about the intersection of entertainment and marketing, this event is designed to provide valuable insights and inspiration.
  Notes
• Refreshments and light food will be available. Open bar for 21+
• Free street parking is available near the venue. Valet parking is available at SoHo Warehouse for those who prefer to valet.
• Social Media Club members attend events free. Sign up to be a member today!
• Social Media Club does not provide refunds for tickets.

Join Us: This is an opportunity you won't want to miss. Reserve your spot today and be part of a vibrant community dedicated to pushing the boundaries of entertainment marketing.

Manager, Digital Marketing at The Walt Disney Studios

Jennifer Lai is a powerhouse in digital and social media marketing, currently leading digital campaigns at The Walt Disney Studios. With a portfolio that includes major titles such as Marvel Studios' "Hawkeye," "The Princess," "Obi-Wan Kenobi," and "I Am Groot," Jennifer's expertise in driving online engagement is unparalleled. At Marvel Entertainment, she managed social publishing and community engagement across platforms like Facebook, Twitter, Instagram, and Tumblr. Her strategic content creation has amplified the voices of iconic brands, making her a key player in the entertainment marketing arena. Jennifer's academic background includes a Bachelor of Arts in Political Science and Philosophy from UCLA, where she honed her skills in media and communications.

Partnerships, Marketing & Content Strategy at A24

Laura Crymble is a dynamic entertainment marketer with over a decade of experience shaping the narratives of leading brands. At A24, Laura excels in partnerships, marketing, and content strategy, orchestrating campaigns that resonate deeply with audiences. Her impressive career includes pivotal roles at Warner Media, Universal Pictures, and Sony Pictures, where she led groundbreaking product marketing and brand strategy initiatives. Laura's work with major franchises and her ability to navigate both domestic and international markets underscore her exceptional talent and industry knowledge. Her innovative approach to marketing and content strategy has positioned her as a leader in the field, driving success for some of the most beloved brands in entertainment.

Freelance Social Media Marketer, Creative Strategist, Community Builder

Allison Rojas is a seasoned social media marketer and creative strategist with nearly a decade of experience in the entertainment industry. She has collaborated with top-tier brands such as NBC, Hulu, Netflix, Peacock, Blumhouse, and OWN, driving social media campaigns that captivate and engage audiences. At NBC Entertainment, Allison played a key role in managing social media for high-profile shows, delivering exceptional results through strategic thinking and innovative content. Her freelance work continues to influence major projects, including titles like "It Ends With Us." Allison's academic credentials include a Master’s Degree in International Marketing from Hult International Business School and a Bachelor of Arts from California State University, Long Beach, where she double-majored in International Studies and German.

Producer, Baby Atomica

Jesy Odio is an acclaimed producer known for her exceptional storytelling and production skills. As a Sundance Producers Intensive Fellow in 2021, Jesy has cemented her reputation as a visionary in the film industry. Her extensive experience includes producing projects for major studios and networks, with a focus on innovative narratives that challenge and inspire. Jesy's collaborations span across various high-profile projects, showcasing her ability to lead teams and manage productions from concept to completion. Her dedication to fostering diverse voices and her commitment to excellence have made her a sought-after producer in the entertainment world. Jesy's educational background and her relentless pursuit of creative excellence make her a standout figure in the industry.

Host or Publisher Social Media Club Sacramento