Enterprise for Success - 2 Day Workshop

Enterprise for Success is a 2-Day workshop programme aimed at encouraging new business start-ups and helping new businesses to grow and thrive. It comprises two workshops, which work together to complete a strategic approach to leadership and marketing, helping you to achieve your business goals.

Businesses need to be based in the GBSLEP* area to be eligible (see Eligibility Criteria below).

Enterprise for Success: 2-Day Workshop

Wednesday 15 and Wednesday 22 February 2023

9.30am – 4.30pm

Curzon Building, Birmingham City University, Cardigan Street, Birmingham, B4 7BD

Led by our business specialists, the free workshop programme offers you hands-on advice and guidance, practical tools and techniques to take away, helping to support you to find ways to develop and improve your business.

We’ll help you to review your business and re-define your business value proposition, review your marketing strategy, and develop your leadership strategy, in order for you to optimise growth opportunities, and help you to gain a better understanding of your overall business strategy.

Participants need to attend both workshop sessions, in order to gain the most benefit from the programme content, along with learning new skills and techniques, essential to creating a comprehensive business strategy:

Leadership Strategy

• Analysing your Growth Journey; Purpose, Vision and Values

• Learn how to Think More Strategically

Marketing Strategy

• Understand and Develop your Value Proposition

• Elements of an Effective Marketing Campaign

Why sign up for our workshops?

Led by Birmingham City University Business School specialists, the workshops offer you hands-on advice and guidance, as well as practical tools and techniques to take away, helping you to find ways to develop and improve your business by looking at specific key areas including:

• Analysing Your Barriers to Growth

To help set your business on a path to success, we help you to analyse your barriers to growth and work with you to define the purpose, vision and values for your business.

• Developing Your Leadership Skills

To become a more confident business leader, you’ll be introduced to tools and techniques which you can use in your day-to-day work to develop your leadership skills.

• Defining the Value of Your Business

We’ll help you to review your business and re-define your business value proposition, review your marketing strategy, or help you to develop your marketing strategy in order for you to optimise growth opportunities, and help you to gain a better understanding of your business strategy.

What else does the Programme Offer?

Initial Review and Assessment

Over the course of the programme, we’ll support you in a comprehensive review of your overall business performance. We use a diagnostic tool designed to allow SMEs to gain a snapshot of the current state of their business with a view to overcoming obstacles and barriers to growth, identifying new opportunities for development, and ways to increase sustainable performance. Following this in-depth analysis, a facilitated review is offered by one of our business advisors to share the results and identify new areas for growth.

Registration

When you register, you will be booked on to both workshops, and need to attend both days, to enable you to gain the most benefit from the programme, and qualify for the free place.

* Eligibility Criteria

The Enterprise for Success Programme is aimed at supporting businesses located within the GBSLEP area. Businesses need to be based in Birmingham, Solihull, Cannock Chase, East Staffordshire, Lichfield, Tamworth, Bromsgrove, Redditch, and the Wyre Forest to be eligible, due to funding criteria.

Businesses need to be set up and trading, ideally for around 12 months, to gain the most benefit from this programme.

Participants need to complete a Business Declaration Form to meet the eligibility criteria for a place on this funded programme.

The Programme is funded by the Greater Birmingham and Solihull Local Enterprise Partnership and part-funded by the European Regional Development Fund providing access to FREE business support.

Host or Publisher Enterprise for Success Workshops