Empowering Puerto Rico’s Businesses with Personalized Banking.

APAF te invita a una conversación exclusiva con Maritza Abadía, presidenta de Banesco USA Puerto Rico, quien compartirá cómo la institución está enfrentando los retos actuales de la banca comercial en Puerto Rico mediante soluciones innovadoras, visión estratégica y transformación tecnológica.

📅 Jueves, 26 de febrero de 2026

🕚 11:30 AM – Registro

🕛 12:15 PM – Conferencia y almuerzo

📍 Restaurante Antonio, Condado

Una oportunidad única para líderes empresariales, profesionales del sector financiero y miembros de la comunidad que buscan comprender hacia dónde se dirige la banca comercial en la isla.

Maritza Abadía was appointed President of Banesco USA Puerto Rico in 2024, in recognition of the excellent work that Maritza has done for the past 12 years leading the Puerto Rico team.

Abadía was the first female to hold the presidency of a bank on the island. During Maritza’s tenure at the helm of Banesco in Puerto Rico, she has played a pivotal role in the institution's remarkable strategic growth within the local commercial banking sector, growing the local operation by venturing into new business segments while exceeding customer satisfaction levels.

A seasoned banker with a 30+ year career dedicated to the Puerto Rico market, Mrs. Abadía has a deep understanding of the local banking and business landscape on the island. In 2025, Maritza received the Banker of the Year Zenit Award from the Puerto Rico Chamber of Commerce. She was also selected by El Nuevo Día's Magacín publication as part of the group of women recognized in its Woman of the Year edition, for her leadership, talent, and impact promoting social change and opening doors for future generations.

With an impressive career in banking that has included top-level management positions at other banking institutions in Puerto Rico, Mrs. Abadía previously served as director of corporate banking at Citibank.

Highly engaged in the community, Maritza is a member of the Puerto Rico Community Foundation and the Social Action Center Rafael Camacho Parés. Additionally, she currently serves as treasurer of the board of directors for the Banks Association of Puerto Rico (Asociación de Bancos de Puerto Rico).

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Host or Publisher Asociación Puertorriqueña de Analistas Financieros