Elevated by Design: The Luxury Flooring Experience
About this Event
Join us for an exclusive, complimentary lunch and learning experience designed for interior design professionals.
Hosted by America's Floor Source in partnership with Stanton, this event brings together the artistry of handloomed carpet, designer-driven hard surface, and the strategies behind specifying and selling luxury flooring — all in one afternoon.
Featured Guest
Adam Feldberg Senior Director of Product and Innovation, Stanton
Adam leads the product and design team for all of Stanton's carpet collections. He'll be joining us to share the Stanton story firsthand — from the brand's luxury positioning and decorative point of view to their custom rug capabilities and designer-focused services.
What You'll Learn
The Stanton Story Discover Stanton's approach to luxury positioning, their soft and hard surface integration, custom rug capabilities, and the designer-focused services that set them apart.
The Art of Handlooming Go behind the craft — fiber distinctions, construction techniques, and what truly makes luxury carpet "luxury."
Luxury Hard Surface Education Designer-driven visuals, width and scale considerations, EIR texture, WPC/SPC/laminate and engineered wood education, and how to pair hard and soft surfaces cohesively.
Designing for Profit Learn how to sell bigger-ticket projects by helping clients understand the value of luxury upgrades — engineered wood vs. WPC, handloomed vs. machine-made, layering rugs over hard surface, and custom rug strategies that increase your design value.
Every attendee leaves with:
- A luxury sample box
- A Stanton swag bag
- A printed Stanton presentation deck
- An exclusive designer promo code
- A chance to win an area rug
Space is limited — reserve your complimentary seat today.
This event is designed exclusively for interior design professionals. Light lunch will be served.
Where is it happening?
Event Location & Nearby Stays:
USD 0.00
