Driving innovation in the creative technologies

Driving innovation in the creative technologies

📍 The Guildhall, York

📅Wednesday 17th June 2026

⏰ 1:00pm – 5:00pm

The creative sector sits at the forefront of technological change - continually evolving through advances in areas such as immersive media, digital production, AI and interactive design. As these technologies mature, there is a growing opportunity not just to apply them elsewhere, but to reimagine how the creative sector itself innovates, collaborates and grows.

Join us for the next Creative Technology Discovery Cluster (C3) event, bringing together creative practitioners, technologists, researchers and organisations from across York and North Yorkshire. This session will explore what the future of the creative sector could look like - and how we can collectively shape it - while drawing inspiration and insight from innovation happening in other industries.

This interactive session will focus on future thinking, shared learning and collaboration, supporting participants to explore the future needs of the creative sector and how we can meet these needs to ensure the sector evolves and thrives in a rapidly changing landscape.

The programme includes:

• A future-focused keynote featuring Chris Williams, Product Marketing – Entertainment at Vicon, exploring emerging trends, challenges and opportunities shaping the future of the creative sector through immersive technologies, motion capture and real-time 3D innovation

• Cross-sector insights highlighting what the creative industries can learn from innovation approaches in other fields
• Facilitated group discussions to identify priorities, opportunities and practical next steps for driving innovation within the sector
• Networking opportunities connecting creative businesses, technologists, researchers and innovation leaders
• Meet and find out about current and emerging technologies

The Creative Technology Discovery Cluster (C3) supports organisations to unlock the potential of creative and digital technologies and is supported by the Mayor of York and North Yorkshire, the York and North Yorkshire Combined Authority, and regional partners.

We are very grateful to our C3 project partners TechYork, York Central and the West and North Yorkshire Chamber of Commerce.

Any personal data you provide in this form will be collected, processed and stored by the event organisers in accordance with The York and North Yorkshire Combined Authority Privacy Notice and Enterprise Works - The University of York Privacy Notice.

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Host or Publisher University of York