Don’t Sleep on GenZzzz

Join us for another lively AMA Atlanta program, where we delve into the dynamic world of Gen Z. As the most diverse and digitally savvy generation, Gen Z wields an impressive $143 billion in spending power and represents a formidable force in shaping future market trends. But how do brands connect with an audience that is famously resistant to traditional marketing tactics?

Event Highlights:

• Networking Opportunity: Mingle with your fellow Atlanta-based marketers, exchange ideas, and build connections that can help elevate your marketing strategies.
• Expert Panel Discussion: Featuring top marketing minds from Papa Johns, Spotify, PrizePicks and Overtime. Our panelists will share their unique experiences and strategies for authentically connecting with Gen Z, from personalized digital interactions to purpose-driven brand initiatives.
• Q&A Session: An opportunity for attendees to engage directly with our panelists, ask questions, and gain insights tailored to their specific marketing challenges.

Agenda:

5:30pm - 6:30pm Networking/Registration Check-in

6:30pm - 7:30pm Panel Discussion/Q&A

Location:

Papa Johns Headquarters

788 Circle 75 Pkwy

Atlanta, GA 30339

Sponsored by:

Panelists:

(Moderator) | ex Overtime, You Are Here, CSE

| VP Head of Brand, Papa Johns

| Creative Director, Spotify

| Chief Growth Officer, Overtime

| Director Paid Media, PrizePicks

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The novel coronavirus, COVID-19, has been declared a worldwide pandemic by the World Health Organization. COVID-19 is extremely contagious and is believed to spread mainly from person-to-person contact. As a result, federal, state, and local governments and federal and state health agencies recommend social distancing and have, in many locations, prohibited the congregation of groups of people. The American Marketing Association - Atlanta Chapter has put in place preventative measures to reduce the spread of COVID-19; however, the American Marketing Association - Atlanta Chapter cannot guarantee that you will not become infected with COVID-19. Further, attending an American Marketing Association - Atlanta Chapter event could increase your risk of contracting COVID-19.

By registering for this event, you acknowledge the contagious nature of COVID-19 and voluntarily assume the risk that you may be exposed to or infected by COVID-19 by attending this American Marketing Association - Atlanta Chapter event and that such exposure or infection may result in personal injury, illness, permanent disability, and death. You understand that the risk of becoming exposed to or infected by COVID-19 at a American Marketing Association - Atlanta Chapter event may result from the actions, omissions, or negligence of yourself and others, including, but not limited to, the American Marketing Association - Atlanta Chapter staff, volunteers, and program participants and venue staff.

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