Digital marketing for start-up businesses – workshop

Through an interactive approach, you will discover how to define your online persona to build your social media profile; explore where to get inspiration for content and, see how to define your target audience. The session will also look at how to develop a content strategy just for your business as well as how to prioritise the different platforms.

The session is being held at Bristol Central Library. All materials including a workbook will be provided.

Coffee /tea and biscuits will be provided

In outline the workshop will cover:

• Articulating your business USP digitally
• Where to get inspiration from for content
• Recipe for a search optimised website
• Recipe for building social media profiles
• Going into groups to use what they've learned
• Review what people have come up with
• Software that are free to use
• How to prioritise the different platforms
• How to get instant credibility the marketers' way
• Sustainable method of staying on top of your digital

We're a Digital Marketing Agency for SMEs. Websites. Branding. SEO. Social Media. Content Marketing. Curation.

Miint Marketing has a combined 50+ years of digital marketing experience. We are known for our fresh digital marketing ideas. We specifically work with ambitious business owners and organisations who are willing to come out of their comfort zone.

Here at Miint, we know that a successful digital marketing campaign consists of a clear understanding of your market. This includes your target audience, your competitors, and your USP. We have the perfect balance of creativity, data, and psychology in all the work that we do.

At BIPC Bristol we help and support aspiring entrepreneurs, start-ups and small and medium sized enterprises (SMEs) across Bristol and the surrounding area. We offer a range of business services across four main themes:

• Intellectual Property guidance, help and legal advice

• free access to business intelligence resources and databases including market research, grants, company data and reports

• one-to-one sessions with advisors and experts, workshops and networking events

• spaces to meet, study and research your business planning

The Business & IP Centre Bristol supports people to start, protect and grow their businesses. Visit Bristol Central Library to access our free market research and intellectual property databases and take part in our regular programme of workshops and events.

BIPC Bristol is part of Bristol Libraries and the BIPC National Network.

This course is provided by BIPC Bristol and is free of charge for residents and businesses based in Bristol and the surrounding area.

This workshop will be held face to face in Bristol Central Library public meeting room. Numbers will be strictly limited. We anticipate that the course will be oversubscribed and that there will be a wait list. If you book and later find you cannot attend please advise us ASAP so that someone else can benefit from your place. Please register at the BIPC desk on the ground floor next to the café.

Tea and coffee will be provided. You are welcome to bring a packed lunch, alternatively there is a café on site.

What is your refund policy?

Our events are free, but places are limited and events are usually oversubscribed. Please give two working days’ notice via email if you wish to cancel.

Can I attend if I'm not a member of the library?

Absolutely! Any Bristol and surrounding area based business or person with a business idea is welcome. Though we always recommend joining the library as it's free and will make accessing our databases, books and publications much easier.

How can I find out about any news & upcoming events?

Follow us on Eventbrite and you can also follow us on Twitter and Instagram for the latest news and events. For more information on BIPC Bristol check out our web pages: https://www.bristol.gov.uk/BIPC

After you have attended one of our events we ask that you complete a short feedback form. We will use the information you provide to improve the services we offer in line with our legitimate interests. This information is collected and transferred to us by our third-party processor, Impact Reporting using their Impact Assessment Tool. Impact Reporting will retain your data to save time when completing any future feedback forms we may send you. For more information about how they use personal information, please see their privacy policy online at https://impactreporting.co.uk/legal/privacy-policy/

For information about how the British Library will use your personal data, you can view our Privacy Policy at https://www.bl.uk/about-us/privacy-policy

For information about how Business & IP Centre Bristol will use your personal data, you can view our privacy policy at: https://www.bristol.gov.uk/about-our-website/privacy

Host or Publisher Business & IP Centre Bristol