Digital Fundraising That Works

ABOUT THIS TRAINING

Nonprofits today have powerful digital tools available to reach supporters, share their mission, and increase donations. In this session, learn how organizations can use digital advertising, social media platforms, video content, geofencing, and retargeting strategies to expand awareness, connect with new audiences, and drive real fundraising results.

This presentation will also cover how nonprofits can build a simple digital fundraising funnel that guides potential donors from awareness to engagement to donation using a strategic mix of advertising, social media, and video.

ABOUT THE PRESENTER

Julie Denney is a digital marketing strategist, video producer, and founder of Clever Digital Media in Springfield, Ohio. With more than 20 years of experience in digital marketing, social media strategy, and online advertising, she helps organizations grow their visibility and engagement through innovative digital campaigns.

Julie has worked with major brands including Procter & Gamble, Honda, Sandals Resorts, Disney Weddings, and numerous nonprofit and community organizations. She specializes in helping nonprofits translate modern digital marketing tools into practical fundraising strategies that attract supporters and grow donations.

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Host or Publisher Greater Springfield AFP