Customer Experience AI | London

Join fellow CX leaders to discover: ​

• Real-world success stories: Hear from industry leaders about how they are using AI to reinvent CX – delivering smoother, seamless, personalised experiences at a lower cost to serve.
• AI-driven use cases: Gain insights into how leading companies are leveraging traditional, generative, and agentic AI to achieve measurable impacts in customer 360; journey analytics; hyper-personalization; churn analytics; complaint analysis; and more.​
• Customer Intelligence Framework: Enable scalable and enterprise-wide CX activation in your own organisation – powered by trusted AI workflows and harmonized customer data.​
• Network with your peers: Connect with industry innovators, technology experts, and CX leaders to share strategies, insights and best practice.​

- All times are local BST time -

October 21, 20252:00 PM BST

2:15 PM BST

Richard PetleyChief Revenue OfficerTeradata2:20 PM BST

Beyond the industry hype, AI promises real potential to transform customer engagement. Imagine a world where we as consumers engage in brand conversations to easily achieve our goals – with both digital self-service and human-assisted experiences powered by AI. But that future reality requires brands to meet today’s operational challenges head-on. It demands a thorough understanding of how customer outcomes intersect with business requirements and organizational readiness, as well as data and technology prerequisites.

In this session, we’ll explore how companies that comprehensively tackle these enterprise-wide issues are far better placed than others to accelerate AI use cases aligned with their customer obsession vision.

Rusty WarnerVP, Principal AnalystForrester2:45 PM BST

The demand to deploy AI at scale, across organisations is everywhere. But what does AI at scale really mean for Customer Experience—and how are leading organizations turning that promise into measurable impact?​

This session explores how businesses are deploying AI to unlock value from unstructured interaction data, combining it with structured datasets to drive transformative CX. Drawing on real-world use cases, we’ll examine how intelligent agents, enterprise-ready architectures, and scalable design patterns are reshaping customer engagement across industries.

Martin WillcoxSVP Worldwide AnalyticsTeradata3:00 PM BST

AI is evolving rapidly—and with it, the potential to redefine customer experience at scale.​

This session explores what it takes to move from traditional systems of record to systems of intelligence, where raw data is transformed into actionable signals that enable real-time, personalized customer interactions. From Agentic AI and Model Context Protocol (MCP), to industry-specific models and the efficient AI engines that power them, we’ll unpack the key components needed to drive scalable, intelligent CX transformation.

Sumeet AroraChief Product OfficerTeradata3:30 PM BST

3:45 PM BST

4:00 PM BST

As AI continues to reshape customer experience, many organizations are asking: where do we start, how do we scale, and how do we prove value? ​

This panel brings together CX and AI leaders to explore the most impactful use cases for AI in customer experience, how to quantify and communicate ROI, and the common challenges of deploying AI at scale. We’ll also look ahead to what’s next—how AI is evolving and what the future holds for customer-centric innovation.

Michelle WilliamsData Product OwnerThe Very GroupJen WraySVP, Worldwide Field TechnologyTeradata4:30 PM BST

• Rusty Warner, VP, Principal Analyst Forrester
• Michelle Williams, Data Product Owner The Very Group
• Sumeet Arora, Chief Product Officer Teradata
• Richard Petley, Chief Revenue Officer Teradata
• Martin Willcox, SVP Worldwide Analytics Teradata
• Jen Wray, SVP, Worldwide Field Technology Teradata

Know what’s Happening Next — before everyone else does.

Get App

Host or Publisher Teradata