Creating Relationships, Not Just Prospecting

Relationships drive real estate, and this session helps you focus on deepening those connections in an authentic way. We’ll cover How to Master FORD Calls and Creating Relationships Rather Than Prospecting, then practice reaching out to people you haven’t connected with in over a year. You’ll leave with practical scripts, renewed confidence in making “reconnection calls,” and the ability to nurture genuine relationships that lead to more referrals and repeat business.

About the Instructor | Jenny Usaj

Jenny Usaj, Employing Broker and co-owner of Usaj Realty, leads with purpose, integrity, and a passion for agent growth. She has built a dynamic, supportive brokerage focused on creating real relationships and delivering value at every step. As a certified Ninja Selling Coach, Jenny empowers agents—whether they’re brand new or seasoned pros—with proven strategies that drive consistent, sustainable success. Her approach is all about helping you grow your business with clarity, confidence, and community.

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Agent Success Series

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