Content to Closings Playbook: Make Video Content That Converts

Most agents are posting, but not converting.

If your content feels like the same loop of “just listed,” “pending,” and “showing homes,” this workshop will help you create video content that stands out and turns attention into actual conversations with buyers and sellers.

Content to Closings Playbook is an in person, hands on workshop designed to help agents build a repeatable video system that attracts the right people and moves them toward the closing table.

What you’ll learn

• Why most real estate content gets ignored

• Simple video frameworks that create trust fast

• How to talk on camera without sounding scripted or salesy

• How to turn real client questions and real objections into videos people care about

• Calls to action that lead to DMs, consults, and appointments

What you’ll do in class

• Record one video live during the workshop

• Get guidance to tighten your hook, your message, and your call to action

What you’ll leave with

• A plug and play PDF playbook from the class

• A framework you can plug into AI to generate future video scripts quickly

• A repeatable process you can run weekly

Light bites will be available. Seating is limited.

Know what’s Happening Next — before everyone else does.

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Host or Publisher Trent Hufstetler