Content Curation in Online Platforms

About Content Curation in Online Platforms

Online platforms like Facebook, Wikipedia, Amazon, and Linkedin are embedded in the very fabric of our society. They “curate content:” moderate, recommend, and monetize it, and, in doing so, can impact people’s lives positively or negatively. In this talk, I will highlight the need to go beyond how these curation practices are currently designed and tested. I will argue that academic research can and should guide policy and best practices by discussing two projects I worked on during my doctorate. In the first project, I will describe a large natural experiment on Facebook that allowed measuring the causal effect of removing rule-breaking comments on users’ subsequent behavior. In the second project, I will present results on the efficacy of “deplatforming” Parler, a large social media website, on its users’ information diets. Finally, I will discuss future research directions on improving online platforms, emphasizing the opportunities and challenges posed by the popularization of generative AI. Altogether, my work indicates that we can improve online platforms—and, by extension, our lives—if we rigorously investigate the causal effect of content curation practices.

About The Speaker

Manoel Horta Ribeiro is an Assistant Professor of Computer Science at Princeton. Previously, he received a PhD in CS from EPFL in Switzerland and an MSc/BSc in CS from UFMG in Brazil. His research focuses on understanding the impact of content moderation, recommender systems, and monetization in online platforms from a computational perspective. His work has been covered in outlets from El País to NBC News, in think tanks like the ICCT, and has shaped products in companies like Meta and Reddit. He is a Meta Computational Social Science Fellow, a Forbes 30 under 30 awardee, and has received awards for his teaching (from EPFL) and his research (from ACM conferences and Altmetrics).

About Antisocial Media: How Users, Creators & Designers Respond to an Adversarial Internet

The early days of social media were filled with optimism about its democratizing potential and ability to bring people together. But more recently the focus has shifted to problems, ranging from doom scrolling to threats to national security. What has gone wrong? How can we fix it? This lecture series will explore many controversial facets of social media, from misinformation to radicalization, along with the strategies and systems that users, creators, and designers have developed to respond to them.

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Host or Publisher UC San Diego Design Lab