Content Camp - A Day of Learning + Networking

WHAT IS CONTENT CAMP?!

We’re on a mission to help our community learn, create, connect, and grow with confidence!You’re invited to our fourth Content Camp, where we do just that. We’ve designed a high-impact self-care day for your brand, as always!

Join us for a day of workshops and networking. We’re bringing in new highly requested workshop topics, new presenters, and more 1:1 support so you can walk away feeling empowered to master your marketing. 

We’ll provide drinks, snacks, wifi, and a gorgeous location for you to work all day. You can sign up for full-day, half-day, and single-session options. Customize your journey.

NEW ALL-DAY OPTIONS:

• Headshots + Extended Mini Branding Sessions 
• ALL DAY LONG (8:30 a.m. - 7:30 p.m.)
• $75 for a 15-minute headshot session - you will receive 2 edited headshots
• $200 for 45-minute mini branding sessions - your will receive 10 edited headshots and branded images, add on photos for additional fee 

• 1:1 Social Media Audits 
• ALL DAY LONG (8:30 a.m. - 7:30 p.m.)
• $60 for 30-minute mini audits - Walk away with a plan to elevate your social media quickly and efficiently. Bring 5 questions to review. 
• $120 for 1-hour intensives  - Leave with a strategy workbook to help fuel a long-term strategy for your social media.
  Reserve headshot and branding sessions via the Eventbrite ticket link. Please email [email protected] with your preferred time + to receive our photo or social audit prep sheet! 
  

WORKSHOP SCHEDULE

8:30-10 a.m. Coffee, Networking + 1:1 Support Begins
All are welcome to this portion of the day as we settle in, get acquainted and begin filling our phones with content. Tour the gorgeous Yellow House, an art-filled gathering space with content-ready rooms, balcony, and yard to fill your phone with fresh eye-catching content.

10-11:30 a.m. Social Media Content Workshop
Camp Counselors: Megan Wilson + Brandy Jones

Our most highly requested workshop, updated with every update, trend, and new tricks. Learn the basics of creating, editings, posting, collaborating, and sharing content from your phone. We kick off with a presentation and then split for hands-on support. Bonus: If you stay all day, you can put your skills to the test ina gorgeous location!

12-1:30 p.m. Elevate Your Beauty Brand Seminar (includes lunch)
Camp Counselors: Brittany Johnson + Candice Hardy
Transform your beauty business in the next quarter with actionable strategies to elevate your brand, amplify your social media presence, and build a strong, supportive community around you. In this interactive session, we’ll guide you through five key areas designed to help you grow and glow differently.

• Branding refresh
• Social media tactics
• Community building and networking
• Self-care
• Confidence and personal style

Whether you're looking to refine your client touchpoints, show up authentically online, or simply boost your confidence as a beauty professional, this session is packed with practical advice and inspiration. You'll leave with a personalized action plan and the motivation to take your business to the next level. Join us and discover how small changes can lead to big results!

2-3 p.m. Tapping Into Your Network Panel
Camp Counselors: Michelle Mercurio of | Megan Wilson of | Stay tuned for more as we add them!

Join us for an open and honest conversation with Richmond area business owners who have grown their businesses through successful networking.

Networking comes in many shapes and forms, so we'll have our panelists share the *most* effective events, memberships, tactics, and habits.

We'll also talk through the hard parts of networking and how to manage burn out, being vulnerable, getting ghosted, and all the other fun stuff that comes along with being brave and putting yourself out there.

Networking can seem like a chore, but we want to bring joy and confidence back into networking!

3:30-4:30 p.m: Small Business Grants: What’s Available + How to be Successful

Camp Counselors: Stay tuned as we confirm your experts here!

Hear from funders and successful small business owners who have applied for a secured funding for their businesses. We’ll share resources and a list of grants to consider for your business needs.Walk away with a list of grants, connections, and tools to secure funding for your big dreams.

5-6 p.m.: Virginia Bloggers Collaboration Seminar

Camp Counselors: Liz Thompson of | Megan Wilson of | Stay tuned as we confirm more experts here!

Let’s talk collaborations–the good, the bad, the ugly! This is an creator-led conversation, but business owners are welcome to learn more about influencer marketing. Top local creators will break down how they secure and negotiate brand deals. We’ll talk through the best ways to communicate with brands, to find partnerships, and how to grow. This will be action packed!

6-8 p.m.: Networking Happy Hour Hosted by The Yellow House 

Laidback and luxurious networking, plain and simple. Join us for meaningful conversations and connections and explore the gorgeous venue. We’ll provide drinks and snacks for all.

Host or Publisher Heart of RVA