Consumer Socials: Using TV to grow your brand

Schedule

Tue May 12 2026 at 04:30 pm to 07:00 pm

UTC+01:00

Location

NatWest Accelerator London Events Space | London, EN

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Join us for an inspiring fireside chat with Rutger Bruining, CEO of Story Terrace
About this Event

Join us for the next of our Consumer Socials events. These sessions bring together early‑stage and scaling consumer-focessed founders to hear real stories, swap insights, and build a supportive community.

This edition, hosted with UKTV Ventures, is designed especially for founders who aren’t yet thinking about TV or who assume it’s “too big,” “too expensive,” or “not for us.” We’ll break down what TV can offer modern consumer brands—and why it’s more accessible than many people think.

We’ll also introduce media‑for‑equity, an alternative investment model that helps founders access TV exposure without the large upfront costs typically associated with advertising—ideal for brands still in early growth mode.

Our keynote guest is Rutger Bruining, CEO and Founder of StoryTerrace, who will share how he built his business and what he learned about using TV as part of a broader growth strategy. Expect honest insights, practical takeaways, and a chance to ask your own questions.


What to Expect
  • Founder Story: Rutger Bruining
    Hear about StoryTerrace’s growth journey and the moment TV became a viable and effective channel—even before they were a household name.
  • TV Made Simple
    A clear, jargon‑free look at how TV works today, the types of brands it can benefit, and when it’s worth exploring.
  • Media‑for‑Equity Explained
    Learn how this innovative funding model can help early‑stage brands access TV inventory without upfront spend—plus what to consider before pursuing it.
  • Collaborative Discussion
    Bring your real challenges. There will be space to talk through your business questions with experts and fellow founders.
  • Founder‑Focused Networking
    Connect with other consumer brand builders in an open, supportive environment.

Whether TV is on your radar or feels light years away, this session will give you practical insight into how it might fit into your future growth—no prior advertising experience required.

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Where is it happening?

NatWest Accelerator London Events Space, 94 Moorgate, London, United Kingdom

Event Location & Nearby Stays:

Tickets

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