ChatGPT Isn't Sending You Clients Yet. Let's Change That
About this Event
"I keep hearing that AI is changing search. I just don't know what that means for my business — or what I'm supposed to do about it."
Search shifted fast. People are asking AI (ChatGPT , Claude, Gemini) for recommendations, using it to research local businesses, and getting AI-generated answers.
If your business isn't showing up in those answers, or AI is telling inaccurate information about your business, you're not just missing Google clicks — you're missing the whole conversation before it starts.
This 2.5 hour, hands-on workshop is built for small business owners and creatives in the Twin Cities who want to understand exactly what's new with AI search, AEO and GEO and how to show up in AI search results — without wading through a hundred contradictory articles to figure it out.
Bring your laptop.
It's a working session.
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What You'll Walk Away With
1. A clear understanding of how AI search (ChatGPT, Claude, Google AI Overviews) works
2. Why SEO isn't dead, what AEO and GEO are, and how all three work together
3. The three Modern Search Factors™ it takes to be recommended in search
4. Quick wins you can apply to your existing website — at the Workshop
5. A next-gen search strategy built for you — at the Workshop
No advanced tech background required.
Just bring your laptop, your website login, and a willingness to get ahead of this before everyone else catches on.
Only 20 tickets available. Small group. Big shift.
Agenda
🕑: 09:00 AM - 09:30 AM
Welcome & How Search Changed
Info: We open with the big picture: what AI search actually is, why it matters right now, and what's at stake for small businesses who aren't optimized for it yet. You'll leave this first block understanding the landscape — SEO, AEO, and GEO — and how they work together.
🕑: 09:30 AM - 10:00 AM
The Modern Search Factors™
Info: The three things every business needs to show up in AI-powered search. We'll break down each factor, why AI tools like ChatGPT, Claude, and Google AI Overviews use them to decide who to recommend — and where most small businesses are falling short.
🕑: 10:00 AM - 10:30 AM
Laptop Open: Audit Your Own Business
Info: This is where we get to work. You'll pull up your website and we'll run through a live assessment together — identifying gaps in your SEO, AEO, and GEO presence and flagging the quick wins with the most impact.
🕑: 10:30 AM - 11:00 AM
Fix It in the Room
Info: Armed with your audit, we apply the quick wins directly to your website and content during the session. Title tags, page structure, authority signals, AI-friendly content formatting — real changes, made right now.
🕑: 11:00 AM - 11:30 AM
Build Your Next-Gen Search Strategy
Info: The final block is yours. We pull everything together into a personalized action plan — prioritized, specific, and built around your business. You'll leave knowing exactly what to do first, second, and third.
🕑: 11:30 AM
Done. Go Get Found.
Where is it happening?
Event Location & Nearby Stays:
USD 162.44
