Celebrating 50 years of Trek

You’ve always been part of our story. Come celebrate 50 years with us.
About this Event

Trek Movie Premiere

• Thursday, June 18
• Doors: 6:00 PM | Show: 7:00 PM
• The Orpheum Theatre
• 216 State St, Madison, WI 53703

Film screening of “The Journey: The Untold Story of Trek’s Origins,” featuring Trek President John Burke and co-founder Bevil Hogg.

50th Anniversary Party

• Friday, June 19
• 5:00 PM
• Trek Headquarters
• 801 W Madison St, Waterloo, WI 53594

Open house at Trek HQ with music, food, and guided tours—plus a behind-the-scenes look at where the bike magic happens.

This ticket applies to the Thursday and Friday events only. To participate in the Trek 100 ride on Saturday, you’ll need to register separately .

Thursday

🕑: 06:00 PM - 08:00 PM
Trek Movie Premiere | Thursday, June 18 | 6PM

Info: The Orpheum Theatre in Madison, WI
216 State St, Madison, WI 53703

Friday

🕑: 05:00 PM - 08:00 PM
50th Anniversary Party | Friday, June 19th | 5PM

Info: Trek Headquarters in Waterloo, WI
801 W Madison St, Waterloo, WI 53594