Butterfly Effect: Session 1

Butterfly Effect

In partnership with TEDxSydney

One of a kind ‘Butterfly Effect’ is an exciting mix of speakers and content curated by TEDxSydney exploring how real change is made across business, culture, and sustainability.

Speakers

Jess Scully

Jess Scully is a curator who uses creativity to build a sustainable and inclusive future. In 2019 she was elected as Deputy Lord Mayor of the City of Sydney. As a Councillor, Jess seeks to expand who plays a role in shaping the life of the city. She is working on reviving nightlife, supporting creative production, opening up public space for more people-first uses, and advocating for new models to address the housing crisis. Jess will discuss the idea of creating new systems of shared wealth in cities.

Sasha Titchkosky is the co-founder and CEO of Koskela

Making Sustainable: how to make a real change (the hard way) and figure out a way to do business differently. Sasha will explore the nuts and bolts of building an accountable and truly sustainable Australian business, and how to overcome the challenges of growing as a B-Corp.

Pete Brennan, Heaps Normal - Award-winning Entrepreneur & Brand Expert

Beer is embedded in Australian Culture. From the famous 1908s ads of sweaty men in singlets refreshing their thirst, and iconic cinema, Beer — and alcohol more generally — has been seen as something almost synonymous with our culture, for better or worse (often it’s worse). Heaps Normal wanted to see if they could make a real change. And made a really good beer without the hangover.

Peter Brennan is an award-winning designer and entrepreneur with a career tracking over 20 years across three continents. He is the cofounder and Head of Brand at non-alcoholic beer company, Heaps Normal, that less than two years after launching is Australia’s #1 selling non-alcoholic drink with a multi-million valuation. Pete specialises in building and designing meaningful consumer & technology brands. His work has featured in Wired, Mashable, Monocle, CNN and TechCruch amongst others. A designer and brand strategist by trade, Pete has lead Heaps Normal to win numerous accolades including two Telstra Best of Business Awards, a Grand Prix Pause Fest Award, and being named by Interbrand as a Breakthrough Brand in 2021.

Hosted by Caitlin Gibson, Head of Content, TEDxSydney

The event is proudly funded by the NSW Government’s CBDs Revitalisation Program.

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