Business Start-Up Essentials: Plan, Price & Forecast

9:15am Registration

9:30am General introductions

10:00am – 1:00pm

Morning: Business Planning – Getting the Basics Right

This morning’s workshop will help you lay strong foundations for your business. Using a simple three-step approach - Identity, Market & Offer- we’ll explore how to shape a business that fits your goals and stands out from the crowd.

You’ll look at:

• Setting clear, realistic goals.

• What makes your business different.

• Who your customers are and what they need.

• How to explain the value you offer.

Lunch break – 1:00pm – 1:30pm

Tea and coffee will be provided throughout the day. Attendees are welcome to bring their own lunch or visit nearby shops

1:30pm - 3:30pm

Afternoon: Pricing Your Product or Service

After lunch, we’ll be discussing pricing. How to make sure your product or service is both valuable and viable. We’ll look at different pricing models, including tiered and subscription options, and how to position your offer in the market.

Cash Flow Forecasting Essentials

We’ll also be taking a closer look at cash flow forecast breaking it down into simple, manageable steps that help you understand what your business needs to stay on track and grow.

We’ll cover:

• Your drawings: how much you need the business to pay you.

• Fixed costs: what it takes to keep your business running.

• Variable costs: what it costs to deliver your product or service.

• Breakeven point: how many sales you need to cover your costs.

• Forecasting for growth: how to flex your numbers to meet your goals.

We’ll work through a practical example together, while helping you apply the same thinking to your own business. By starting with costs and working backwards, you’ll leave with a clearer picture of your financial needs and a simple tool to help you plan with confidence.

3:30pm – 4:00pm

Overview of free support available via the Business & IP Centre

The Business & IP Centre Leeds is free to use and open to everyone. Whether you’re just starting out, need advice on protecting your intellectual property, or simply have a brilliant idea you want to discuss, we’re here to help you take your business further.

Find out more Information here: https://www.leeds.gov.uk/bipcleeds

Speakers

Janet Doran works with solopreneurs and small business owners to answer the big question: How do we build a business that stands out, attracts customers, and grows? Since 2015, she’s delivered business coaching and leadership development, drawing on over 20 years’ experience leading teams and driving growth in both blue-chip and family-run companies.

Gareth Allen of GAP Coaching is a former Bank Manager who has been running his own business for more than a decade. As a coach, he specialises in working with solopreneurs, especially those at the start of their business journey.

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