Business Acumen Series - Business Model Canvas + Customer Discovery

Business Acumen Series - Business Model Canvas + Customer Discovery will focus on how to refine your business ideas by developing a clear business model and conducting effective customer discovery to validate your assumptions.

This session will also include a showcase on how to use innovative digital technologies to define, enhance, and showcase your unique identity by Daryl Johnson founder of Signature Vibez.

Facilitator - Dima Elissa, MBA - CEO and founder of VisMed-3D, a healthcare technology company dedicated to driving innovation in the healthcare sector.

Dima is an SBDC advisor at the Polsky Exchange and provides one-on-one counseling and technical assistance to SBDC clients. Her STEM-MBA journey has been marked by notable achievements in global health and healthcare, earning me recognition as a Crain’s Chicago Notable Woman in STEM, Chicago Magazine Top Woman in Tech, and a 2024 Chicago Titan 100 honoree. She is also the cofounder of a nonprofit dedicated to promoting equity and innovation in STEM fields, and advocates for quality and excellence in technology-driven health equity solutions.

*This is a hybrid event. If you need to join virtually, please look for the Zoom link sent via email before the event. If you're planning to attend the session remotely, please be aware that you will be instructed to register through Zoom in order to access the virtual session.

Questions? Contact Barbara Agyapong at [email protected].

Host or Publisher Polsky Center for Entrepreneurship and Innovation