Building a Successful Online Art Business

This workshop offers a clear, experience-driven look at how to build a successful online art business by understanding your niche and your customer. Learn how to identify what customers are searching for, position your work to meet those needs, and develop a product line that truly resonates. Topics include niche development, customer demand, sustainable production methods, and hiring assistants on a per-task basis. Attendees will leave with practical strategies they can apply right away, no matter where they are in their online journey.

Presented by Elizbeth Bonura

Elizabeth Bonura is a professional sculptor and owner of Bonura Studios in Hutto, Texas, where she creates family-centered figurative sculptures and teaches a wide range of clay classes and workshops. She has been selling her artwork online since 2000 and has run a successful Etsy shop since 2007, bringing in consistent six-figure annual sales for many years. Her expertise includes product development, listing strategy, customer experience, and building efficient studio systems. She also has extensive experience hiring and paying production assistants per task to scale her handmade work. Elizabeth is passionate about helping artists grow sustainable, confident online businesses.

The City of Austin is committed to compliance with the Americans with Disabilities Act. Reasonable modifications and equal access to communications will be provided upon request. For assistance please contact (512) 974-3917 or Relay Texas 7-1-1.

For more information or to request a language interpreter, please call Austin 3-1-1 or 512-974-2000. Requests for interpretation services should be made at least five days prior to the meeting or event you plan to attend.

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Host or Publisher The Dougherty Arts Center