Brand By Fired

Can a room of strangers understand your brand in under a minute? An interactive workshop where real businesses step into the hot seat.
About this Event

Brand by Fire
Can a room of strangers understand your brand in under a minute? Brand by Fire is a live, interactive workshop where real businesses step into the hot seat and receive honest, strategic feedback from the room.
In this fast-paced session, participants will share a single piece of their brand: a website, social profile, elevator pitch, or landing page, while the audience evaluates it through the eyes of a potential customer.
Together, we’ll answer the questions that matter most:
Is it clear what they do?
Is it obvious who it’s for?
Does it build trust?
Does it create an emotional connection?
Is it memorable?
This isn’t about critiquing your logo or debating personal preferences. It’s about understanding how your brand is actually perceived and uncovering the blind spots that may be costing you opportunities.
Brand Strategist, Naoma, will guide each discussion, separating opinion from insight and translating audience reactions into actionable brand strategy. Every business featured in the hot seat will walk away with clear next steps to strengthen their messaging, positioning, and overall brand experience.
Whether you’re selected for a live critique or participating from the audience, you’ll leave with a sharper understanding of what makes brands resonate and how to build one that people remember.
Because the strongest brands aren’t built in isolation.
They’re tested in the fire.
Submit your brand ahead of time to [email protected]

FREE LUNCH INCLUDED