Bite-sized Learning: Maximise your social media impact on a limited budget

Bite-sized Learning: Maximise your social media impact on a limited budget 

Are you a mid-level marketer grappling with tight budgets and big social media goals? 

If you're looking to make a splash online without draining your funds, this workshop is for you. James Armstrong, Co-Director of Social Firefly, will be diving into how to achieve impressive social media results on a shoestring budget, proving that you don’t need deep pockets to make a big impact.

In the world of social media, it often seems like those with the biggest budgets win the game. But here's the secret: with the right strategies, even limited resources can drive significant engagement and growth. This session will equip you with the tools and techniques to stretch your social media pounds further than you ever imagined.

What he’ll cover:

• Cost-effective content creation: Discover how to produce high-quality, engaging content without splurging. We’ll explore clever techniques to keep your content fresh and your wallet full.
• Leveraging organic reach: Learn strategies to boost your organic engagement and reach, making your content work harder for you without spending a penny on ads.
• Tools and resources: Get introduced to affordable (and even free!) tools that will make content scheduling, analytics, and social listening a breeze. These tools will enhance your efficiency and effectiveness, allowing you to do more with less.
• Case studies and best practices: We’ll explore real-world examples of successful low-budget social media campaigns. You'll see how others have turned modest budgets into major wins and learn how to apply these tactics to your own strategy.

This workshop is designed for companies, startups, non-profits, and small businesses looking to maximise their social media efforts without breaking the bank. Attendees should have an intermediate understanding of social media platforms and some experience in managing social media campaigns.

By the end of this session, you’ll be armed with practical strategies, cost-effective tools, and the confidence to make your social media impact bigger without spending more. Get ready to make every penny count!

The session on 20 November, 9.30-11.30am is most relevant to companies, non-profits, startups, and small businesses that want to maximise their social media efforts without significant financial investment.

Who by? 

James is the Creative Director and co-owner of Social Firefly, a dynamic social media agency based in Brighton. With years of experience, James has trained countless marketers, communicators, and business owners in all things social media—from paid advertising to creating attention-grabbing content. His journey began as Digital Communications Manager for Sussex Police, where he honed his skills in developing cost-effective digital strategies.

At Social Firefly, James and his team work with a diverse range of clients, including public and charity sectors like BEAT, Brighton & Hove City Council, and NHS Lothian, as well as commercial clients such as Toupret UK and EcoSync. Whether through strategic consulting or content creation, James’ team is dedicated to helping brands achieve real, impactful results on social media.

FAQs

What's the refund policy? Places are limited, and events are usually oversubscribed. Please give two working days’ notice via email for a refund* or you’ll be required to pay for your place in full.

*Eventbrite booking fees are non-refundable unless the event is cancelled or there are duplicate charges.

Can I attend if I am not a member of the Chamber? If you have never been a member of the Chamber you can book and join as a guest at two of our events (just one Chamber Breakfast). After this, you will need to join the Chamber to enjoy the benefits of membership. If you'd like to join the Chamber you can find out more on our website.

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