Beyond the Art: Practical Marketing for Building Your Brand & Audience

You have something worth sharing. How do you make sure it reaches the right audience?
Join us for a FREE, hands-on marketing workshop designed for individual artists and small arts organizations across all artistic disciplines!
Whether you're looking to grow your audience, strengthen your brand, or feel more confident promoting yourself or your organization, this workshop will introduce practical tools and creative strategies you can put into action.
✨ What you'll explore:
Identifying your audience and developing your brand
Telling your story and communicating what makes you unique
Creating engaging content for social media
Exploring accessible marketing tools like Canva
Developing a realistic marketing plan that fits your goals
📅 Wednesday, November 11, 2026
⏰ 10:00 AM – 2:00 PM (Lunch Provided)
📍 Sammons Center for the Arts
🎟️ Admission is FREE! Registration is required.
Through guided discussions, creative exercises, and hands-on activities, you'll discover ways to make marketing more approachable and manageable, regardless of your artistic discipline or experience level.
💻 Participants are encouraged to bring a laptop or tablet for hands-on activities.
From music and dance to theater, visual arts, literary arts, and beyond, all artistic disciplines are welcome!
✨ Space is limited, so reserve your FREE spot today!