Beyond Belief: Nir Eyal
About this Event
What if the greatest obstacles we face are not external, but the beliefs we've quietly absorbed about ourselves?
Join us for an evening with bestselling author and behavioural scientist Nir Eyal, whose books have helped millions understand the hidden forces that shape attention, habits, and decision-making. In his new book, Beyond Belief, Eyal turns his attention to perhaps the most powerful technology we possess: the human mind.
Drawing on neuroscience, psychology, and decades of research into human behaviour, Eyal argues that our beliefs don't simply reflect reality; they actively shape it. The stories we tell ourselves determine what we notice, how we respond to setbacks, and ultimately what we believe is possible.
From the extraordinary power of placebos to stories of human endurance that defy conventional limits, Beyond Belief explores how attention, anticipation, and agency combine to influence our performance, resilience, and wellbeing. The result is neither self-help nor wishful thinking, but a compelling examination of the science behind belief itself.
Nir Eyal frequently writes for major publications, including The New York Times, Harvard Business Review, Time, and Psychology Today. While his early work helped tech companies design "sticky" products, he has evolved into an outspoken advocate for building healthy digital habits and teaching individuals how to become "indistractable". He also maintains the popular blog, Nir & Far.
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