Beyond ad spend: Building authority and community in your category
About this Event
There’s more to growing an e-commerce or retail brand than increasing your ad spend.
So, where else should brands be investing their time and energy?
Join us for an evening of networking and an honest panel discussion about what we’re seeing on the ground across SEO, AIO and PR, with perspectives from both agency and brand side.
Speakers:
You’ll hear from three industry specialists:
- Ryan Martin – Remarkable Digital and eCommerce Australia
- Chelsea Cucinotta – Honey Buzz PR
- Paul Goodsell – Sell Good Consulting and Hiking Food Australia
What you’ll take away:
- Growth strategies beyond paid advertising
- How SEO, AIO and PR work together to improve visibility and earn brand authority
- Practical ways to build a loyal community around your brand
- Where the biggest opportunities lie for e-commerce and retail brands
Who it’s for:
Founders, business leaders and marketing professionals working across e-commerce and retail.
The details:
Thursday, August 27
6pm to 9pm
The Commons Collins Street
Level 1, 55 Collins Street
Each ticket includes networking, a panel discussion, canapés and a limited bar tab.
Where is it happening?
Event Location & Nearby Stays:
AUD 22.49





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