Balancing Innovation and Responsibility: A Tale of Two Self-Driving Strategies. Uber versus Cruise
Schedule
Thu Dec 07 2023 at 06:00 pm to 07:00 pm
Location
Electra Hotel Athens | Athens, AT
About this Event
On December 7th join us for a Masterclass with Antonio Cantalapiedra Asensio - CEO Tech companies (Fintech/Digital Twins/Mobility)/ Serial entrepreneur/ Business School Professor/ Managing Partner & Chief Executive Officer (Digital Twins) Co-all & Chief Executive Officer (Digital Twins/DeepTech/Machine Learning) Optynamics.
Masterclass Contents:
1. Introduction: • Brief history of autonomous vehicles. • The rise of major players: Highlighting Cruise and Uber X. 2. Cruise: A Cautious Approach: • Overview of Cruise’s strategy. • The significance of public apologies and halting operations: What went wrong? • Lessons learned: The importance of responsibility in innovation. 3. Uber X: Bold Moves Forward: • An overview of Uber X’s autonomous journey. • The risks and rewards of being at the forefront. • Case studies: Successful launches and the power of “In Your Face” marketing. 4. Comparative Analysis: • Benefits and pitfalls of both strategies. • Public perception: How do consumers feel about each approach? • The role of media: How news headlines shape the narrative. 5. The Road Ahead: Predictions and Considerations: • The future landscape of autonomous mobility. • How other companies can navigate between innovation and responsibility. • Addressing public concerns and ensuring safety. 6. Conclusion: • The importance of striking a balance between rapid innovation and ethical considerations.
Where is it happening?
Electra Hotel Athens, 18-20 Navarchou Nikodimou Str., Athens, GreeceEvent Location & Nearby Stays:
EUR 0.00