B2G Sales Coaching Powerhouse: Strategic Selling Methodology

In today’s rapidly evolving European sales landscape, staying ahead of the game is more critical than ever. To outshine the competition, businesses must recognize emerging trends and turn them into actionable strategies. Join us as we dive deep into the complexities, challenges, and opportunities that define the European sales market. Through lively discussions, expert insights, and interactive sessions, you’ll unlock the tools and tactics you need to drive success and gain a competitive edge.

Meet Alistair Starling, a seasoned professional with a unique blend of government and private sector expertise. As a former UK Diplomat with the Foreign & Commonwealth Office, Alistair spent a decade helping companies expand their global footprint. With 20 years in business development, design, and innovation, he brings extensive experience across multiple sectors. Fluent in English, Italian, and German, and has a solid grasp of French, Alistair's multicultural background is key to his success in navigating international markets. From leading start-ups to driving sales for Cambridge University Press, his track record speaks for itself. Alistair's engaging public speaking skills and his knack for building vibrant networks across Europe make him a trusted voice in the industry.

Additional Training Options: We offer both the 3-hour capsule course and a comprehensive 2-day deep-dive face-to-face course on this topic, delivered on-site. Customised training can be scheduled at your location and convenience (pricing to be negotiated separately).

For more information on tailored capsule and deep-dive courses for your team, contact us: [email protected]

Host or Publisher European Diplomats