Automate Your Marketing and Sales with AI Agents

Your marketing and sales shouldn't run on you. Build the AI Agent that runs them — so you can grow the business.
About this Event

"I know I should be marketing more — but I don't know where to start, or how to keep it up." Sound familiar? You're running the wrong engine.

In this 3-hour hands-on workshop, you'll build an AI Marketing & Sales Agent that helps capture leads, nurture customers, draft outreach, and follow up — so you can focus on growing the business instead of chasing it. Walk in curious. Walk out with a working AI Agent.

Everything provided. Just turn up and build.

WSTI gives you the workstation, AI licence, and project handout for a team of 3 — no setup, no subscriptions to buy.

What You'll Walk Out With

• A working AI Marketing & Sales Agent built during the session
• Hands-on experience setting it up on a real business scenario
• A clear understanding of the resources and next steps to apply this to your own business

Who This Is For

• Solo founders and service providers who want more customers without more hours
• Small businesses that struggle to keep marketing consistent
• Consultants, agencies, retail, B2B service providers — anyone selling something and wanting AI to lighten the load
• Anyone curious about how Western Sydney SMEs are already running on Agentic AI

What to Expect

• Background — what Agentic AI is and how it transforms marketing and sales work
• Demo — a live walk-through with a real business scenario
• Hands-on Project — build your own AI Agent at the table.
• Agent Skill Setup — quick exercises to build resuable AI skills (new in v2)
• Next Steps — how to take this further

Run on AI Agents Series — July 2026

• Sat 4 Jul · Automate Your Business Operations with AI Agents
• Sat 11 Jul · Automate Your Content Creation and Social Media with AI Agents
• Sat 18 Jul · Automate Your Sales Pipeline with AI Agents
• Sat 25 Jul · Automate Your Business with AI Agents — AI OS Build Day (full-day flagship)

FAQ

• Do I need to know anything about AI before I come?

No. We start from "I've heard of ChatGPT" level. If you can use email, you can do this.

• Do I need to bring a laptop?

No — WSTI provides everything during the session. You'll work in a team of 3 sharing one workstation with AI licences and the AI Agent platform already set up. Bring your own laptop only if you'd like to keep tinkering afterward.

• What platform do you use?

We work with Claude Code and Claude Cowork — the same approach can be applied with other Agentic AI tools and platforms too.

• Do I need an AI licence to join?

No — WSTI provides everything you need to use during the workshop.

• How is v2 different from v1?

V2 is 30 minutes longer (3 hrs vs 2.5 hrs in V1), with more hands-on practice and new AI skills setup exercises. We've also improved the project-based learning experience and project handouts.

Notice of Photography and Filming

By entering this event, you acknowledge that photography, audio, and video recording may occur. Your attendance constitutes your consent to be photographed, filmed, and/or recorded and to the release, publication, exhibition, or reproduction of such media for promotional purposes by Western Sydney Tech Innovators (WSTI). If you prefer not to be photographed or recorded, please inform a WSTI team member upon arrival. Thank you for your understanding and cooperation.