Author Talk: Melissa Bernstein
About this Event
Author Talk: Melissa Bernstein at Bedford Books
We’re thrilled to welcome Melissa Bernstein, cofounder of Melissa & Doug Toys and Lifelines, to Bedford Books! Join her in conversation with Fran Hauser for the launch of her new book, The Heart of Entrepreneurship—an event you won’t want to miss!
Books will be available for purchase and signing, and light refreshments will be served. We can’t wait to see you there!
About the book:
“Her toys took the market by storm, and in this book, Melissa Bernstein shows what it takes to follow in her footsteps with your next big idea.” —Adam Grant, PhD, New York Times bestselling author of Think Again
Entrepreneurship isn’t for the faint of heart. Melissa Bernstein, cofounder of the wildly successful toy company Melissa & Doug and cofounder of the wellness company Lifelines, knows this firsthand. Connecting deeply with your soul and crafting a clear vision are central to launching a successful business. In The Heart of Entrepreneurship, Bernstein offers a guide to the creative and visionary process of bringing a business, product, or service to life.
Bernstein walks you through the method she uses when launching a new product or venture―a process she has guided hundreds of students through at Duke University and in Sounds True’s Inner MBA® program.
Turning your passion into ideas that serve others requires courage and commitment and offers a profound sense of fulfillment. Bernstein explains, “You’ll come to see that the solutions to both entrepreneurial challenges and life’s most important questions are waiting (and have always been waiting) within your very soul.”
About Melissa Bernstein:
Melissa Bernstein is an entrepreneur, creative, and mother of six. She’s cofounder of Melissa & Doug, a billion-dollar toy company, and Lifelines, a wellness brand offering sensory products to manage stress and enhance well-being. Melissa is the Entrepreneur in Residence for the Inner MBA® certification program created by Sounds True, LinkedIn, and Wisdom 2.0; cofounder of Duke University’s Melissa & Doug Entrepreneurs program; and author of LifeLines and Practice Makes Purpose.
About Fran Hauser:
Fran Hauser is a bestselling author, keynote speaker, champion of women in the workplace, and a LinkedIn Top Voice. She has spoken at over 200 organizations and authored two books, The Myth of the Nice Girl and Embrace the Work, Love Your Career, that have been hailed as modern-day bibles for professional women. Inspired by the impact of her books and the process of bringing them to life, Fran launched Bookbound, a podcast for nonfiction writers, which she co-hosts with friend and literary agent Bethany Saltman.
In December 2024, Fran combined her passion for storytelling and community-building by opening Bedford Books, the first-ever bookstore in her hometown of Bedford, NY. As a former Fortune 500 executive and active start-up investor, who has funded over 40 female-founded companies, Fran’s insights have appeared in media outlets including Fortune, CNBC, Fast Company, Cosmopolitan, Women’s Health, and Business Insider.
Where is it happening?
Event Location & Nearby Stays:
USD 12.51 to USD 23.18
