Annual Thunderbird Case Conference - The Human Experience Meets AI
Schedule
Fri Feb 27 2026 at 09:30 am to 05:00 pm
UTC-07:00Location
401 N 1st St | Phoenix, AZ
About this Event
For three decades, the Thunderbird Case Series has shaped global management education through rigorous research, immersive storytelling, and impactful teaching materials used around the world. As we mark the 30th anniversary of TCS' founding, we also look ahead to the next era of case development—one where human insight and artificial intelligence work together to push the boundaries of learning.
The Human Experience Meets AI brings this evolution to life. This daylong event blends reflection and forward-looking exploration. Attendees will engage with faculty experts, learn about modern approaches to case writing, and discover how AI tools are transforming the creation, teaching, and analysis of real-world management challenges.
Whether you're new to case writing or an experienced educator, this event offers an inspiring space to connect, learn, and imagine the future of global case pedagogy.
Agenda
🕑: 09:30 AM - 10:00 AM
Welcome & Opening
Info: Prof. Euvin Naidoo, Director, Thunderbird Case Series (Celebrating 30 years of case excellence and impact); Prof. Charla Griffy-Brown, Dean, Thunderbird School of Global Management (Leadership, storytelling, and the case method in the Age of AI); Student Reflections
🕑: 10:00 AM - 11:00 AM
Fireside Chat: Building a Billion-Dollar Business
Info: Gaurav Gupta, Co-founder, Zomato | Founder & CEO, Gabit; Moderated by Prof. Euvin Naidoo
🕑: 11:00 AM - 11:10 AM
Break
🕑: 11:10 AM - 11:40 AM
Featured Talk: AI Opportunities and Challenges in Case Writing and Teaching
Info: Antoinette Mills, Director of Communications, The Case Centre (U.K.)
🕑: 11:40 AM - 12:30 PM
Student Panel: The Art of Storytelling
Info: Moderated by Sarah Khumais; Panelists include:
○ Severin Lund Frederiksen, President, Case Scholars Club
○ Carola Maria de Rada, 1st Place Winner, 2025 Thunderbird Case Cup (Undergraduate Track)
🕑: 12:30 PM - 02:00 PM
Lunch & Awards Ceremony
Info: Opening remarks by Jonas Gamso, Deputy Dean of Knowledge Enterprise; Thunderbird Undergraduate & Graduate Case Competition Awards; Outstanding Case & Author Awards; Pioneer Awards
🕑: 02:00 PM - 03:00 PM
Keynote Panel - Born Agile: Human-Centered Problem Solving in the Age of AI
Info: Ramesh Srinivasan, Senior Partner, McKinsey & Company; Raju Narisetti, Partner & Leader, Global Publishing, McKinsey & Company; Moderated by Prof. Euvin Naidoo
🕑: 03:00 PM - 04:00 PM
Special Session: Leadership, Case Writing, and Storytelling in the Age of AI
🕑: 04:00 PM - 04:15 PM
Closing Reflections
Info: Prof. Euvin Naidoo with Prof. Mary Teagarden, Thunderbird Case Series Inaugural Lifetime Achievement Award Recipient
🕑: 04:15 PM - 05:00 PM
Thunderbird Case Lab (TCL) Launch
Info: Official launch and cake-cutting ceremony celebrating the opening of the Thunderbird Case Lab’s new office (1st Floor, Thunderbird Global Headquarters)
Where is it happening?
401 N 1st St, 401 North 1st Street, Phoenix, United StatesEvent Location & Nearby Stays:
USD 0.00
