"Re-Imagine Your Business, Re-Imagine Your Life" with Gabor George Burt

This is an incredible opportunity to hear from one of the world’s top future-shaping innovation visionaries, Gabor George Burt, author, global authority on creative business transformation, originator of The Slingshot Framework, and one of the core, original experts of Blue Ocean Strategy.

On September 28, 2021, in an exclusive, in-person WPO event in Irvine CA, Gabor will present “Re-Imagine Your Business, Re-Imagine Your Life.” This will be a live event if safety/health is in our favor. If not we’ll move to Zoom. There will not be a hybrid option.

This engaging, interactive, and fun presentation is designed to teach us to:

• Stretch the definition of our businesses to discover new markets of high relevance and impact
• Transform the weakest points of our customers’ experience into the strongest
• Aim beyond satisfying our customers, by keeping them continuously infatuated
• Embrace the ‘Innovation Shortcut,’ by unlocking powerful combinations of already existing components that lead to boundary-breaking, new customer value

All members of WPO OC 1, OC 2, OC 3, and LA 1 and one member of their key staff are invited. Those who attend this important leadership event can learn first-hand from an expert on how to re-imagine market boundaries and carve out high-growth strategies for their organization.

Please RSVP by Monday August 16th by registering through Eventbrite. If you plan to bring a key staff member, reserve TWO seats when you register. This will provide a headcount so we can determine the viability of an in-person event .

SAVE THE DATE

WHEN: September 28, 2021, from 12:30 pm to 4:00 pm

WHERE: WPO OC1 Member Lori O’Keefe’s offices: MAAS Companies, 18575 Jamboree Rd., Irvine CA 92612 (first floor, “Newport/Laguna Meeting Room”)

LUNCH: A light lunch will be served at Noon, with meeting starting at 12:30 pm

CDC GUIDELINES

We will be following current CDC guidelines regarding in-person meetings. People vaccinated against COVID-19 are free to be in same room without masks; people who are not vaccinated are welcome to join the meeting with masks and socially distanced. WPO operates on the honor system and does not require proof of vaccination. However, WPO will accommodate whatever guidelines are required by the company hosting the meeting space, such as masks when entering a building or public places, and some meeting spaces requiring attestations of vaccinations.

Should we not be able to hold this special event in-person due to changes in COVID-19 guidance, we plan to move the session to Zoom.

ABOUT THE SPEAKER

Gabor George Burt is a global authority on creative transformation and future-shaping strategy. He was one of the core, original experts of Blue Ocean Strategy (BOS), the millennium's most influential new management concept, and contributor to the worldwide bestselling BOS book. He launched “The Slingshot Framework” in 2011 as an expansion of his BOS work. The Slingshot Framework shows how to engage creative thinking to systematically reimagine market boundaries.

• Gabor’s critically acclaimed book Slingshot is a step-by-step guide to re-imagining boundaries, serving as an exclusive resource for partner organizations and event audiences: https://gaborgeorgeburt.com/get-the-book.
• For a video "taste" of Gabor's message, visit https://vimeo.com/57474920.
• Read about Gabor’s Slingshot Framework in his Harvard Business Review article: https://hbr.org/2016/08/keeping-customers-continuously-infatuated.
• Gabor is recognized among top 13 future-shaping innovation visionaries: https://www.cio.com/article/3203028/leadership-management/13-disruption-quotes-to-kickstart-your-innovation.html.