An Afternoon with Holly Blondin - Creative Struggle is Real

Participate in this exciting book launch at ABC Amsterdam, where Holly will greet the creative community with an inspiring talk introducing concepts from her book, followed by a 40-minute interactive creative workshop and a brief Q & A.

is an interactive guidebook with over twenty creative challenges and activity pages that creatives can use to activate their creation muscles and start making immediately within the pages. The author has curated a taste test of creative challenges from the book that she will facilitate to offer a hands on collaborative experience for all imaginator types.

This interactive session puts your creativity into action. Learn practical and inspiring methods to help you activate your creative action points - imagine, make, connect, and reflect. Gain a better understanding of where your creativity is most needed and what is holding you back from living your best creative life.

Get your tickets here! This event takes place in our Amsterdam store with limited capacity, so make sure to sign up. And: your ticket includes a €5,- discount on your purchase of Creative Struggle is Real during the day of the event.

Creative Struggle Is Real is a book designed for professionals and individuals who find themselves burnt out or disconnected from their creative motivations. Whether you're a designer, entrepreneur, scientist, educator, or artist, this book acknowledges that creativity manifests when you actively engage in the act of making. However, the journey of creativity is often riddled with challenges. From creative blocks and distractions to pressure from co-creators, these obstacles can leave you frustrated and demotivated. This interactive guidebook, filled with practical and inspiring exercises, aims to help you understand the areas where your creativity is needed, discover what drives you to create, and overcome the barriers that hold you back from expressing your creative genius. By engaging with the exercises within these pages, you will activate your creative potential. Creative Struggle Is Real offers valuable insights and tools to reignite your creative spark and embark on a fulfilling creative journey.

About the author

Holly Blondin is a seasoned creative practitioner with diverse experience in various creative careers over the past 25 years. From being a cabaret performer to an entrepreneur, artist, marketing professional, and strategic designer, Holly's journey has been filled with creativity and innovation. With a background in both fine arts and business, she bridges the gap between creative and business mindsets; she develops and facilitates multidisciplinary creativity workshops, design thinking, and innovation programs for clients worldwide. Her global experiences have shaped her unique portfolio of work bringing her creativity and curiosity to new horizons.

Holly holds an MBA in marketing and entrepreneurship and a BFA in musical theatre performance. She teaches Strategic Design and Management at Parsons School of Design and Entrepreneurship at Hynes Institute for Entrepreneurship and Innovation. Holly also enjoys speaking on creativity, design, and innovation. Find her this year at the TNW Conference 2023.

A native Michigander turned New Yorker; Holly now calls Barcelona home. Visit her online at www.hollyblondin.com.

Host or Publisher The American Book Center