AI for Marketers: Make AI Your Marketing Assistant

A collaborative community dedicated to marketers exploring how artificial intelligence can elevate campaign effectiveness, creativity, and customer experience. Events include workshops, guest speakers, case study breakdowns, and informal networking to inspire, educate, and empower local marketing talent.

Let’s face it, there’s never enough time in the day. Marketers, we are always drowning in time-consuming tasks—from digging through company information and campaign data to qualifying leads and personalizing outreach. These manual processes slow down campaigns, reduce agility, and limit the time available for higher-value strategy and creative work.

This month, one of our regulars will be sharing how to set up an AI-powered workspace (using ChatGPT or Perplexity) to offload time-consuming research tasks and make your workflows more efficient.

You’ll learn how to:

• Accelerate market intelligence: quickly gather company, competitor, and industry insights without hours of manual searching.
• Automate lead generation and qualification: build and enrich prospect lists from campaign lists, events, and trade associations while identifying high-fit opportunities.
• Scale personalized outreach – craft tailored messages that resonate with executives and decision-makers.
• Create personalized outreach at scale: generate tailored, “show-me-you-know-me” messaging that resonates with executives and drives higher response rates.
• Maximize conference ROI: prepare for events with targeted research on attendees, speakers, and themes to ensure meaningful conversations.
• Build a reusable AI environment – create a system of prompts, templates, and workflows that consistently saves time and surfaces actionable insights.

By the end, you’ll have a repeatable framework for turning AI into your marketing assistant, saving hours, improving personalization, and driving stronger results from your marketing programs.

Speaker: Michael Thompson

Director of NA Sales, Sesimi

Host or Publisher AMA Triangle