AHLUWALIA X PUMA - Exclusive Launch

Come celebrate the launch of our second drop with PUMA at our exclusive in-store event at the PUMA flagship on London's Oxford Street. Doors open at 10am — entry is free, and walk-ins are welcome throughout the day.

First 50 customers to purchase the collection will receive an exclusively designed tee!

The collection draws inspiration from Priya Ahluwalia's Indian Nigerian heritage and her distinctive aesthetics, blended with football-inspired design elements. Each piece is thoughtfully designed to reflect AHLUWALIA's unique approach to storytelling through fashion, while incorporating PUMA's DNA and craftsmanship.

For the full evening experience, grab a ticket to meet Creative Director Priya Ahluwalia and enjoy a live DJ & fresh refreshments from 6pm–8pm.

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