Accessing International Markets Through Intellectual Property

Ready to take your business global? Join FORPIQ, Gowling WLG, Trade Commissioner Services, MVIP and Lippes Mathias LLP for an insightful workshop on leveraging your intellectual property (IP) to successfully enter and thrive in international markets, including Canada’s top export markets: the United States (81%), Asia (11%, including China), Europe (7.4%, including France), and the United Arab Emirates (Dubai, $1.53B CAD).

What you'll learn:

• The Power of IP: Understand how patents, trademarks, copyrights, and trade secrets can protect your innovations and brands abroad.
• Strategic IP Management: Develop a comprehensive IP strategy tailored for your target markets.
• Navigating International IP Laws: Learn about key differences in IP protection across various countries.
• Enforcement and Licensing: Discover effective strategies for enforcing your IP rights and exploring licensing opportunities.
• Real-world Case Studies: Gain insights from successful businesses that have effectively used IP to expand globally.

Who should attend?

• Business owners and entrepreneurs
• CEOs and executives
• Legal professionals
• Marketing and product development teams
• Anyone interested in international business expansion

Why attend?

• Gain a competitive edge in the global marketplace.
• Mitigate risks and avoid costly IP disputes.
• Maximize the value of your intellectual property assets.
• Network with industry experts and fellow entrepreneurs.

Don't miss this opportunity to unlock the potential of your IP and expand your business horizons!

Speakers:

• Eric Futin and Frederic Papillion from the Canadian Trade Commissioner Services;
• Damien Calvet (Gowling WLG - Montreal), Céline Bey (Gowling WLG- Paris), Vivian Desmonts (Gowling WLG - China) and Tamara El-Shibib (Gowling WLG - Dubaï UAE);
• Matthew D. Asbell (Lippes Mathias LLP); and
• David Durand (FORPIQ and MVIP).

Host or Publisher FORPIQ